The provision of household services is one of the types of business activities subject to tax on imputed income. In 2017, the composition of household services was changed by the Government of the Russian Federation, and new codes were introduced.

The article will examine in detail what is meant by the term household services and what features characterize the industry.

General principles

Household services are paid assistance to individuals and legal entities in cash or by bank transfer. The list of services is regulated by a special Classifier. It determines whether household services offered by a particular company are covered by UTII. The Classifier specifies all existing service types of assistance to the population, indicating codes.

Household services are activities that help restore the functionality of products or produce new items. These include the transportation of passengers and cargo, as well as ensuring demand conditions. Housing and communal services, transport assistance and catering are also included here.

Household services for people are included in the sphere of production and non-production services, are performed using socially supported methods and have forms for the implementation of the material and moral needs of consumers.

Previously, household services existed in the form of handicraft workshops. Then they united into a separate branch of the national economy and now have their own industrial and technical base with industrial enterprises and various household plants. The nature of consumer services is becoming more and more universal, types and types of services are being specialized.

The role of the industry and its features

Nowadays, household services are a market that people often cannot do without. An increasing number of people and organizations do not want to independently solve certain problems that arise in everyday life, and turn to trained specialists for help. Gone are the days when unqualified employees worked; they are being replaced by professionals in their fields.

The total size of the Russian service market is $400-500 million.

Russian household services are a unique market compared to the European one. If in the West small businesses and family forms of organization are popular, then in Russia cooperative methods of organization are gaining momentum.

Another feature of the Russian consumer services market is that enterprises are actively developing non-core activities in order to survive in market conditions, which leads to the repurposing of organizations.

The top positions in the service assistance market belong to Moscow and the Moscow region.

Directions of development

The improvement of the activities of service enterprises is facilitated by the increasing demand for social services. Moreover, both organizations and individuals use service assistance. The increase in demand is due to people’s desire to improve their quality of life and save their time. Service is requested by the wealthiest citizens.

Demand for service assistance is uneven. To maintain market levels, organizations develop new business solutions and introduce different ways of doing business. This type of business is considered one of the most difficult because it has low profitability. In order to increase it, companies are diversifying their business and expanding into regions.

Diversification consists of expanding the range of services provided. For example, cleaning companies offer additional assistance to clients:

• delivery of clean water;
• organized at remote locations.

Experts believe that the most successful forms of running this business are related and network. In the accompanying form, service is an additional form of company activity. In network forms, organizations create a network of their firms to provide personal services. In this case, branches are opened or franchising is used.

Industry problems

The main difficulty of the Russian household services market is the low profitability of this type of business. It is no more than 10%.

Low profitability is explained by long payback periods for projects. For example, when organizing a laundry, the cost of its technical equipment is at least $3 million, and the payback period is up to 70 years.

The problem can be solved by accompanying and network forms of business organization. They are the most effective home business models today.

In addition to profitability, the industry's problems are:

• poor quality of social services provided due to outdated equipment, insufficient qualifications of workers, low wages;
• inspections from government agencies that interfere with the activities of enterprises;
• Tough competition.

Ways to solve problems

To solve problems, experts advise:

1. Improve the lending system for enterprises providing social services.
2. Provide organizations with tax and rental benefits.
3. Improve regulatory regulation of the industry.

For the full development of the industry, government support for the social sphere is important.

Multi-service enterprises

To work effectively in the service sector and solve many problems in this area, enterprises organize their activities as a multiservice. This form of organization provides the opportunity to request a service in one place and popularizes it among the population.

For the operation of such enterprises, it is important to find suitable premises in places where a large number of people live. Some organizations continue to operate in small basements, which, of course, does not increase the demand for their help. It is important for government agencies and authorities to provide multiservice companies with access to the main pedestrian streets, as well as provide a simplified procedure for advertising their activities.

Classification

Household services to the population are qualified according to the following criteria:

1. By type of work performed (laundries, hairdressing salons, funerals).
2. Based on the presence of business entities (on their own or with the involvement of employees).
3. According to the degree of importance of the technologies involved (direct services of enterprises or additionally offered ones).
4. By socio-economic content (services that save time and labor costs, as well as consumer funds).
5. By material content (material and intangible).
6. By labor intensity (service that requires or does not require the involvement of highly qualified workers).
7. According to the location provided (assistance is provided in consumer service centers or outside them).
8. By execution time (urgent, non-urgent).
9. By regularity (systematic, periodic, episodic).

Nuances of organizing the activities of enterprises

To ensure the effective operation of consumer service centers, a competent personnel policy is very important. The main issues to be resolved in this direction:

• selection and training of qualified employees at various levels;
• employee certifications;
• increasing the qualification level of specialists;
• guiding employees towards responsible performance of their work;
• providing technical assistance to enterprises.

Thus, the current stage of development of the consumer services market requires the development of methods for regulating this industry.

Currently, a service business is rightfully considered a type of entrepreneurial activity that does not require significant start-up investments. To start, you just need to use your home PC and mobile phone (preferably with two SIM cards). If we evaluate the matter relative to these insignificant costs, then mathematically we obtain a significant profitability. With all this, please note, you do not need to rent an office or pay for advertising.

The main mission of such a business is to effectively connect the seller with the buyer, the customer with a specialist who performs repair, construction, plumbing, etc. work that is in demand in everyday life. Thus, the basis for its creation is professional services to the population provided by specialists. The accumulated percentage of the intermediary constitutes income for such a business.

However, on the other hand, if we take into account absolute figures, that is, counting in rubles, then the start of such a business is not associated with high revenue; it grows gradually, not as quickly as in the investment business.

It is based on a business idea, the relevance of which is proven by the entrepreneur if his work produces results: the business sprout he planted gains strength and becomes a dynamic enterprise that has its own market and creates jobs.

Top 10 ideas

Which service business should an entrepreneur choose? The question is clearly rhetorical, since it does not imply a universal answer. All around us, there is an invisible market for in-demand household services, where we can and should make money.

How to define it? Take a look at the advertisements - offers of household services. Among the most popular are the following: plumbing repair and installation, electrician services, tutoring, courier services, professional cleaning, tailoring, gardening services, nanny services, pet care, installation of windows and doors.

What should a future entrepreneur do with this list next? You should choose just one, but quite often in demand service, and concentrate on it as much as possible. The market for this service will become your service area, on its basis you will have to create your own business. In it you have to become a professional.

How to develop a business in electrician services

Let's give one of thousands of possible examples. In a city, for example, there is a consistently high demand for the services of private electricians. However, many of them, in addition to successful days, have periods of downtime when their professional skills remain unclaimed. It is under such circumstances, when information from customers does not reach the performers, that a service business shows its potential.

The business idea is universal: first you form a base of specialists, and then carry out an operational search and provide them with orders.

In order for a pure intermediary to become successful, he should become a recognized expert in studying demand, finding clients an order of magnitude more efficiently than a specialist himself can do. This is the know-how of a service business.

Service entrepreneurship as information service

As mentioned above, it is possible to make money on the services of specialists if they provide high-quality information. To do this, at this stage a gentleman’s agreement is concluded with them on the transfer of a percentage of the intermediary. At the same time, you must evaluate the qualifications of the specialists, as well as stipulate the terms of cooperation. For each of them you should:

• individually determine the percentage of profit that they will agree to pay you (preferably 30%, but 20% is possible to start with);
• create a range of services and prices;
• stipulate methods of operational communication.

At the first stage (we will describe it later), after publishing several advertisements in the press, you yourself accept customer orders on your mobile phone and transfer them to professionals. For the same purpose, it is recommended to periodically post advertisements such as “electrician services” in the city.

Professional tariffs - a handbook for entrepreneurs

By collaborating with specialists (in our case, electricians), the entrepreneur sets average market rates for services. With the help of such a pricing mechanism, one of the levels of organization of the future business is built: tariffs for servicing the population.

Here is a working example of such pricing:

1. Grooving in concrete for electrical wiring – 300 rub./m.p.
2. Grooving in brick for electrical wiring - 250 rub./m.p.
3. Installation of cable with a cross-section of up to 3.0 mm 2 – 50 RUR/m.p.
4. Installation of cable with a cross-section of 3.0–10.0 mm 2 – 100 RUR/m.p.
5. Installation of the box - 100 rub./m.p.
6. Installation of corrugation – 50 rub./m.p.
7. External el. point – 230 rub.
8. Internal el. point in concrete – 600 rub.
9. Internal el. point in a brick – 500 rub.
10. Replacement of sockets and switches – 350 rubles.
11. Installation of a chandelier - from 500 rubles.
12. Installation of household electrical appliances – from 500 rubles.
13. Installation (assembly) el. shield - from 3500 rub.
14. Change of circuit breaker – from 350 rubles.
15. Installation of a meter - from 760 rubles.

It is advisable when talking with the client to clarify the approximate cost of the order and, when transferring it to an electrician for execution, indicate the customer’s contact phone number, a list of work to be performed and a list of consumables for purchase.

Stages of business development

The business activity we are considering has two clearly defined stages of development: amateur and professional. The first should be taken as a test of the maturity of the future business. The criterion is profit made up of the subscription fee.

At the amateur stage, you register completed orders in a convenient universal program, such as Excel. There should be enough orders to provide specialists with a full day of work. To the best, you give more profitable tasks.

If suddenly there are extra orders, i.e. that your electricians are physically unable to service, try rescheduling them to another day. If this is not possible, look for third-party electricians in the directory yourself, offer them a job, and at the same time recruit specialists under your flag.

You have decided to open a profitable business from scratch. An important factor in minimizing risks is payback. Return on investment, repayment of costs and increased profitability of the project. The service sector meets the requirement for a quick return on investment. 90% of the resources spent by an enterprise are the knowledge and time of employees. Or a self-employed specialist working in a home or rented office.

A business based on services to the public or for legal entities requires a special approach in the fight against competition. Attracting new customers and saving your advertising budget. Read the article to the end. We have prepared for you 40 ideas for a profitable business with minimal investment. Follow the links to related materials. Get more information to start your business tomorrow.

Who is this article suitable for?

You can work for yourself, rather than for hire, at any age. When you decide to take a step towards change, you take advantage of an enviable perspective. Reaching the next level as a self-employed specialist.

Service business ideas are suitable:

• People with higher and secondary specialized education who want to apply the acquired skills independently;
• Students who do not want to work for their “uncle”, live on a scholarship and burden their relatives;
• Employed, as a part-time job with the prospect of replacement;
• For beginning entrepreneurs with small start-up capital;
• People without education or inclined to work outside their specialty;
• For existing businessmen who want to expand their business into new and related areas;
• Specialists who are ready to use knowledge and experience to develop their own business;
• For able-bodied retirees who have a craving for action and conquering new heights.

A university graduate expects to take a position with a decent salary. In 2018-2019, there is an oversupply of applicants. Demand exceeds supply. Going into business turns a former student into an employer. The service sector allows you to work independently and reduce cost items to a minimum. Serving the population and legal entities is distinguished by a low investment threshold and quick payback.

Professional education allows you to work in your profession. Apply the acquired knowledge in practice. Among legal entities, accountants, financial consultants and lawyers are in enviable demand. The population needs craftsmen who provide household services.

Lack of education or the desire to realize oneself in other areas does not exclude prospects for development in the service sector. Tutors, nannies, caregivers, and other hourly paid professionals will find grateful clients.

Popular areas of profitable small business

According to statistics, 5 areas are in enviable demand in the areas of trade and services. Growth trends in 2018 promise continued interest in 2019.

• Mobile (mobile) enterprises - performers who are ready to come to the customer - are especially popular.
• Business for children - the budget of preschool institutions and schools continues to decline. Parents' expenses increase by 7-13% annually.
• Mediation - take advantage of the experience of Uber, Avito, Vamdodoma and other successful companies. Create your own business based on saving time and automating routine processes.
• Online training saves time and money on advanced training, education and motivation of employees. The indicator of demand for services is enviably stable.
• B2B collaboration – independent contractors, outsourcing firms, freelancers. Companies and individuals help free up time and automate business processes at an affordable price.

How much money do you need to open from scratch?

The service sector provides an opportunity to earn money without making large investments. Expend intangible resources. Work at the customer’s site, at home, in a cafe or office. The company's turnover, employment and the number of regular customers do not influence the choice of an entrepreneur.

To determine the level of start-up costs, we recommend drawing up a business plan. Write down approximate expense items on a piece of paper. Rank the data in order of importance. Consider reducing volumes before taking action. Pay special attention to your advertising and promotion budget.

We recommend that you read the article on promoting services on the Internet. Using the resources of the World Wide Web will significantly reduce costs.

Why should a service business be opened without delay?

Time, a non-renewable resource. It cannot be bought or stopped. Replenish losses from another source. Small businesses and small companies form the basis of the country's domestic economy. According to official data, more than 73% of enterprises have up to 15 employees. A gentle form of taxation will be an advantage in developing your own business. Make the years work for yourself, you deserve financial freedom and independence.

40 business ideas with minimal investment

The list includes areas of services for the population and for business. The latter is overwhelmingly the case. Servicing legal entities guarantees stability. The contractor helps in optimizing routine processes. Saves management time and money. Companies benefit from keeping in touch with freelancers and partners.

B2B is a business based on the supply of goods and services to other companies. Individual entrepreneurs and legal entities. It is distinguished by a steadily growing demand for remote employee offers. The prerogative of cooperation lies in the obligation to conclude an Agreement.

Work with the population is unstable. In 90% of cases, the flow of clients requires the implementation of 1 task without continuing the relationship. Projects of regular customers are extended over time. For example, premises renovation services are characterized by a re-use point after 8 or more months. A legal entity is able to provide the contractor with orders for a year in advance.

Here are 40 service-based business ideas. We recommend writing down several suitable directions for further study and starting your own business without delay. Write your opinions, additions and questions in the comments under the article. We will definitely answer you.

Internet Marketing Company

Online marketing is a direction that requires time and knowledge of the performer. To start, you need a personal computer, smartphone or tablet. Analytical services and specialized software represent the main cost item. Study the theoretical foundations of the profession. Try working with the programs in demo mode. The free trial period will allow you to earn money on purchases from your first customers.

Types of business using online marketing services:

• search engine optimization (SEO);
• setting up advertising (native, contextual);
• (SMM);
• development of design solutions;
• analytics and strategy development;
• advertising company assessment, consulting and coordination;
• writing unique texts (copywriting).

A marketer analyzes the market and evaluates competitors. Develops an online promotion strategy. Draws up a media plan. Determines the advertising budget.

Providing a comprehensive solution to the customer allows you to increase the profitability of your enterprise. Work in one or more areas is not excluded. Specialization in a specific task. Assembling a team of highly specialized workers. The average cost of a large organization for online marketing services is 400 thousand rubles. The time frame for completing the assigned tasks is 1-6 months.

Freelancing or freelance work

Freelancers are self-employed specialists in areas that allow remote work. The area includes content creation, tutoring and consulting, design and accounting. The amount of starting capital is calculated individually. For example, a content manager needs a computer with an office program and Adobe Photoshop. If you have them, you only need to pay for the Internet to get started.

Additional costs include fees charged by portals for access to customer projects. The percentage charged for transactions through a secure transaction. We recommend paying attention to the freelance platform and the remote work exchange fl.ru, which occupy leading positions. Create a website or blog to reach your target audience for free.

Conducting research surveys

Customers are interested in receiving accurate data. Maintaining a full-time analytical department is expensive. It is beneficial for individual entrepreneurs and legal entities to turn to outsourcing companies. The contractor searches and compiles information used in creating a business plan. Makes calculations related to investments and time costs. Identifies and interviews target audiences.


The cost of 1 interview costs the company 200-800 rubles. Drawing up a detailed report, more than 15 thousand. Work with a focus group and competitor analysis starts at RUB 100,000. Do you have a craving for organizational activities and are not afraid of routine mathematical calculations? List your idea for a service business as one of the most promising. Consider the direction in detail after reading the article.

Cargo transportation services

Freight transportation is necessary for individuals and organizations. The former use the service to transport things when moving or heavy household appliances. Having recharged yourself with the support of a large goods store, provide yourself with an enviable number of orders. Legal entities need deliveries from warehouses and delivery of products to the client. To implement the assigned tasks, a truck of category C, C1 or C1E is required. A D1 minibus or a car with a trailer is also suitable.

Branding agency

Brand positioning and development increases the sales level of an organization. They are distinguished by the stability of demand indicators over time, after the completion of the advertising campaign. A client portrait is created. We are working with the consumer. Developing positive emotions towards a specific product or company.

Business services include:

• Development of a communication strategy;
• Formation of a brand portfolio;
• Expertise and consultation;
• Brand analysis and identification of insights;
• Defining a client portrait;
• Product usability audit;
• Working with the target audience;
• Formation of assortment;
• Naming and copywriting;
• Product introduction, stage-by-stage testing.

An in-depth study of the target audience is conducted, including interviews with experts. Opinion leaders are getting involved. Persons who inspire the trust of potential clients. Consumers are segmented by indicators. The work requires mandatory training.

Without a portfolio and practical skills, you can’t count on mountains of gold. Entering the market will take the time needed to develop a base. Testing theoretical foundations in market realities. Are you ready to learn new things and develop 24/7? The average cost of branding services is 400-600 thousand rubles. The minimum package for a professional agency starts from 150,000.

Photo and video shooting

A popular direction among individuals and organizations includes individual and subject photography. Creation of photo and video materials for advertising agencies and legal entities. Support of personal and corporate events.

At the start you need: a good camera, a computer, programs for processing the footage. Specialized resources for selling content will be a nice addition. Photos of models performing targeted actions are popular.

Consulting business

Profile education and reliable qualifications allow you to open a consulting agency. Manage a client's startup from inception to profit. Receive rewards at every stage of business formation and growth.


The agency provides services for the development and implementation of investment projects. Conduct marketing research independently or with third-party analysts. Help with planning, strategy, setting goals and objectives. Assist in obtaining government support in terms of financing and establishing benefits.

Computer maintenance and network administration

It is a rare organization that will agree to keep a system administrator and a technician on staff. Services are temporary. The need to maintain a computer network and equipment arises chaotically. Similar demand indicators are observed among individuals.

Offer the work of a network master and debugger with a home visit. Conclude service agreements with legal entities. It will take 3-5 months to gather a client base. The average salary of a self-employed computer technician is 60-80 thousand. The company's income varies greatly.

Printer repair and maintenance

Servicing copiers, the idea for a service business remains relevant. Printer cartridges have a wear resistance that exceeds the refill capacity. The average cost of an element is 3000 rubles. Refilling costs the customer 3 times less. Offer repairs and support to companies on a long-term basis. Collect a customer base in 3-5 months. Offer repairs to consumables and equipment. Connect delivery and service at the equipment installation site.

Execution of orders

Saving time for a busy person is worth the money. Individuals, individual entrepreneurs and organizations spend resources on minor processes. From going to a cafe for a portion of aromatic coffee to transferring documentation to the other side of the city. Build a business using the services of a personal assistant or personal assistant.

What do executors of orders (private customers):

• grocery shopping;
• walking pets;
• car repair and maintenance (driver);
• small household tasks;
• organizing an event (moving, dinner in a restaurant);
• gift delivery;
• other assignments with minimal responsibility for the performer.

A woman goes on maternity leave. My husband leaves for work early in the morning and returns late in the evening. A personal assistant will relieve the spouses of going to the store. Will take a forgotten phone to work. On the way back, he will take the customer’s car to the wash. It will help you replace light bulbs in lamps or nail a shelf in the hallway.

Business assignment executors perform tasks of varying degrees of responsibility. A trip to the office supply store burdens you with the safety of the funds issued for purchases. Transferring documents to the customer's office or partner entails serious consequences in the event of loss of materials. Disclosure of trade secrets. Large companies hire assistants on a salary, officially.

Tax consulting

Tax evasion is subject to administrative and criminal liability. The issue of state and municipal fees should be treated with caution. Keep records and make payments in accordance with deadlines. In accordance with the rates for certain types of activities. Having a specialized education, a private specialist offers services in combination with accounting or separately. The consultant helps you reduce tax costs legally. Correct mistakes with minimal losses for clients.

Corporate training and consulting in the HR field

Training and motivation of employees is carried out within the competence of the trainer. In practice, the lecturer needs experience in introducing theoretical foundations in 32% of areas. The latter relates to technical and technological topics. HR specialists and psychologists provide consultations on the selection and motivation of personnel.

Train your staff in applied knowledge that you are good at. Come up with a unique program to maintain corporate spirit. Present your training via the Internet, through your personal website or social networks. Offer courses personally to the end user.

Audit firm

Are you a chartered accountant or lawyer? Auditing firms help small organizations and large companies. Review documentation and prepare reports. A worthy example of services for business. Outsourcing accounting allows you to relieve the customer's staff. Take over the implementation of routine processes. In addition to consulting duties, auditors offer transaction support. Representation in supervisory authorities and protection of clients' interests in court.

Courier service

The duties of the courier include the delivery and transfer of material items of informational, legal and monetary value. Letters, documents and cargo. The advantage of contacting the service is economic and temporary. Couriers cooperate with express mail operators and enjoy discounts and first-line privileges. They have their own transport for transferring valuables within the territory. A personal manager communicates with a representative of the organization. Liability is insured and limited based on the contract.

Sales and installation of software

Use a ready-made solution from a major developer or write your own program. The business idea comes in two versions. Mediation and production. The first involves cooperation between companies that hold leading positions in the market. Integration of products of Russian and foreign developers in the areas of accounting and tax accounting. Carrying out sales and service. Ensuring information security.


Open the catalog of software companies, read the offer and terms of representation. Pay attention to young representatives of the field. The right decision would be to join and support a promising startup.

Programming skills allow you to create your own software solution or write custom products for the end user. The average cost of software development is 400-450 thousand rubles.

Organization of exhibition events

Help entrepreneurs make new connections or make extra profits with the help of an event. Exhibition of products, technological, innovative solutions. Conducting an advertising campaign through presentations in retail outlets and crowded places.

With an interest in the topic and organizational skills, you will realize yourself in a profitable business. Find premises, gather and organize the work of staff. Create an event plan. Monitor the exhibition at every stage. The cost of services starts from 100,000 rubles. excluding expenses.

Installation and maintenance of air conditioners

Help private customers and legal entities select the appropriate equipment. Provide advice at the stage of purchase and commissioning. Carry out the installation and sign a contract for scheduled maintenance of the air conditioner. After installing the climate system, instructions are provided.


Business requires technical skills, preliminary training, and special training. It will be easier for you to open your own business after an internship at a representative office of a specific brand or working in a company of future competitors.

Security services for individual entrepreneurs and legal entities. persons

The success of a service business depends on the connections you have. And also information equipment. Databases purchased or obtained through acquaintance. Ensuring security includes personnel screening. Analysis of risks of cooperation with potential partners. Search for listening devices in premises. It is permissible for private individuals to offer a vehicle history check or identification using documents. 9 out of 10 companies consist of former employees of ministries and departments.

In addition to the above, there will be cooperation with software developers. Introduction of internal and external security measures. Installation of CCTV cameras and security alarms. The range of services in this area is extensive. We recommend starting with 1 or more directions, gradually expanding the offer.

Business on waste disposal services

Garbage removal and disposal is important for the population and business representatives. Your clients will be owners of private houses, medical institutions, shops and warehouses. The scope of work includes cleaning cesspools, construction pits, and drainage. Cleaning drains and sewers. Collection and removal of waste of environmental hazard class 1-5, depending on the permits received. Availability of appropriate equipment and maintenance of technology.


Collected waste is taken to special places, drainage stations and recycling fields. To sell a business based on services, registration of an individual entrepreneur or LLC is required. Obtaining a license from the Department of the Federal Service for Supervision of Natural Resources.

Rental of premises for seminars and trainings

Premises and equipment for conducting trainings, presentations of products and services are rented by the hour. You can purchase a property with a mortgage. Transfer to non-residential property is desirable. The cost of the auditorium depends on capacity, comfort and related materials.

The hall is rented for:

• conferences;
• trainings;
• webinars;
• presentations;
• seminars;
• master classes
• business negotiations.

In order to minimize the costs of starting a business, premises can be subleased. Your partners will be the owners of offices, real estate on the second or more floors of buildings. Hotels and cafeterias. To expand the offer, we recommend including a choice of several options in the service package.

Recruitment consultation

The agency helps with the selection of low, medium and highly qualified personnel. Staffs the enterprise with auxiliary workers (migrants), organizes interviews with applicants. Independently hires workers to complete tasks, controlling the process at every stage. You will need a database of applicants graded by topic and level of training. We recommend choosing a package subscription over purchasing information on local media. Large job portals provide connectivity for individual entrepreneurs and legal entities. persons

Business service based on call center services

Make cold and hot calls to the company's target audience. Conduct surveys of potential customers, fill out questionnaires as part of after-sales service. Call center specialists analyze the market, use a negotiation script, and apply psychological triggers to increase efficiency.

The package of services includes sampling by target audience, identifying client pain. Selection of a conversation script based on the data received and the behavior of the group. The work is accompanied by the collection of analytical data. Correction based on the use of lead generation levers. The average cost of 1 call within Russia is 40 rubles. In the case of robotization of the process, when a recording speaks to a potential client, the price is 5-10 times less.

Business on legal assistance services

Lawyers have the right to support the population and legal entities. persons in terms of Civil, Family and Administrative Law. Criminal cases and consultation are available to lawyers. The list of services includes an interview regarding client questions. Drawing up and checking documentation, contracts, content of public offer. Representation of interests and protection of legal rights in courts. Drawing up claims and complaints. Particularly popular is the management of the bankruptcy process for individuals.

Volunteer organization

Collect a base of volunteers to carry out socially significant work. Register as a non-profit organization. Act on the basis of grants and sponsorships. Your main volunteers will be young people and students. An important issue in the implementation of the business will be the benefit of your company. Clean water bodies, collect garbage in parks and forests, hold events for children from disadvantaged families. Your actions will help make the world a better place and earn enough to stay motivated.

Organization of sporting events

Another socially significant project and business providing services to the population. Organize events to keep young people busy with useful activities. Negotiate with municipal structures and private investors. For example, hold a race under the banner of a sports shopping center. Proper imagination and love for physical education will allow you to develop a solid platform. Successfully held competitions will launch word of mouth. They will gather like-minded people and regular participants around your company.

Museum opening

With a budget of 350,000 rubles, open your own museum. Collect a thematic collection that is interesting to the general public. For example, choosing a school-age audience will allow you to conclude agreements with general education institutions. This could be a museum of entertaining sciences or musical instruments. Exhibition of the history of video games. Dolls and toys from the 90s. Only your imagination can limit your options for starting a business.

Book club

Gather like-minded people who love reading new books and discussing what they have read in a group. Participants make voluntary contributions to cover club expenses and pay for the services of the organizer. Formally, the same scheme can be followed when opening circles of other directions. Additional income comes from inviting famous personalities from the world of books. Writers, editors, representatives of large publishing houses. Conducting trainings, lectures and seminars. Sale of books, including rare copies with the author's signature.

Organization of holidays

The services of an entertainment event organizer are in great demand. The idea is suitable for working with the public and companies. Birthdays, weddings, open-air dances, corporate events and New Year's parties. Choose a specific niche or provide a comprehensive offer like an agency.

Tutoring

Help with mastering a school subject, preparing for the Unified State Exam and entrance exams to a university. Build on education and additional skills. In order to teach a child English, it is not necessary to obtain a higher education. It is enough to take advanced courses. Another area is classes with preschool children. Preparing for 1st grade. For this, experience as a kindergarten worker or graduation from a specialized faculty at a pedagogical institute will be useful.

Lawn mowing

Seasonal service business begins in early spring and ends in late autumn. In addition to cutting the grass, the responsibilities of preparing the area after winter are added. Cleaning leaves and replanting withered areas. Fertilizer application, manual weed removal. Work with private home owners, companies and municipal institutions. The cost depends on the height of the grass and is calculated by square meters or acres. The average rate is 15 rubles/m2. To get additional profit out of season, we recommend paying attention to snow removal services.

Landscaping and landscaping

Landscape architecture involves planning, designing and executing a project. Landscaping is carried out as a package of services or separately. By sowing the area or laying a rolled lawn. Earning decent money takes time and dedication. Completing training and gaining skills in working with specialized visualization programs. Gradually, you will develop a customer base who are ready to provide your business with orders within the season.

Interior decoration

Improvement of residential and commercial premises. Interior design in accordance with the target orientation. The designer’s work includes measuring the object and designing the project in specialized software. Drawing up drawings and sketches. Assistance in purchasing materials, furniture and equipment. Maintenance of repairs, control and organization of work of craftsmen. To start your own business, a higher architectural education will be useful. The cost of work depends on the technical specifications and additional wishes of the customer. Varies from 50 thousand to several million.

Household services and husband's work for an hour

The direction includes a list of types of work and services for the population and business. A comfortable existence at home, in an office, in a warehouse or a store is impossible without water and electricity. It is advisable to place things on shelves rather than throw them on the floor. My husband helps out for an hour with minor repairs, cosmetic and practical tasks. Hang the curtain rod, change the faucet, install a new socket. Major work should be entrusted to a specialized specialist.


Having experience and training allows you to open a business with minimal investment. Work independently or assemble a team of specialists, distribute tasks and monitor implementation.

Delivery of goods from IKEA

A type of highly specialized transport services. Create a website and connect the IKEA product catalog. Deliver orders to the pick-up point or customer's doorstep. Receive 10% of the purchase amount. Successful implementation requires a truck and the willingness to do the work yourself or organize staff. Starting from a popular brand, supplement your offer with products from other retail chains and factories. Business is developing successfully in small towns.

Help for car owners

Build a profitable business by helping car owners. Minor car repairs and diagnostics, mobile tire fitting. Car selection, ordering and delivery of spare parts to service stations are gaining popularity.

A private specialist or a group of specialists are ready to come to your address and fix a minor problem. Change the oil, help with tire installation. Connect the control unit and gearbox to the computer to search for errors. Subject to rare restrictions, business has the right to exist. It is actively being implemented in Western countries.


Mobile tire fitting services have been successfully operating in Russia for more than 5 years. Only a few are involved in selecting a used car for individuals and delivering spare parts to service stations. Occupy a vacant niche.

Delivery of food and household goods to villages

Current direction in the field of trade and services. Shop on wheels. Deliver food and household goods to remote settlements. In addition to the necessary ones, it makes sense to grab popular sweets and advertised products. Toys for children. In short, goods that are difficult to get without a long trip to the store.

Profitable business in Russia. Yes it is possible!

Skeptics argue that without attracting large investments, it is impossible to open a business in the country. Western capital accumulates in large enterprises, and meaningful franchises are not available to small businesses. Statistics say the opposite.

According to SMEs, there are more than 6 million companies in Russia. Over 3 million are individual entrepreneurs with a staff of less than 15 people. 2 million consist of micro-companies of legal entities. 74% of enterprises have been on the market for 5 years or more. Profitable business in Russia consists of small companies and activists.

People who are accustomed to relying only on their own strength. Search and find new ways to make a profit. Generate fresh ideas that are implemented with an enviable share of demand when there is a shortage of supply.


We have reviewed 40 areas worthy of your attention. Perhaps you will open one of them tomorrow. The trends for 2018-2019 include self-development, Internet technologies and business process automation. The sphere of trade and services is moving to a new level. Taxis are called through an application on a smartphone. Craftsmen and specialists order landing pages. Collect reviews and generate leads.

Before you start your own business using one of the profitable business ideas, take the following steps. Research the market you are entering. Conduct research based on the experience of future competitors. Calculate your budget.

The next step is strategy. Even a rough business plan is better than no plan at all. Finally, it is worth thinking about attracting additional investments.

Option No. 186725

When completing tasks with a short answer, enter in the answer field the number that corresponds to the number of the correct answer, or a number, a word, a sequence of letters (words) or numbers. The answer should be written without spaces or any additional characters. Separate the fractional part from the whole decimal point. There is no need to write units of measurement. The answers to tasks 1-20 are a number, or a sequence of numbers, or a word (phrase). Write your answers without spaces, commas, or other additional characters. By completing task 29, you can demonstrate your knowledge and skills in the content that is more attractive to you. For this purpose, select only one of the proposed statements (29.1-29.5).

If the option is specified by the teacher, you can enter or upload answers to tasks with a detailed answer into the system. The teacher will see the results of completing tasks with a short answer and will be able to evaluate the downloaded answers to tasks with a long answer. The scores assigned by the teacher will appear in your statistics.

* The calculations use average data for Russia

The business in the field of public utility services, for all its, at first glance, attractiveness and simplicity, has many pitfalls, which a beginner who wants to enter this field simply needs to know about. The director of the Domovoy company, Yaroslav Butenko, shared his own experience of creating a successful business in the field of personal services with us.

- Yaroslav, tell us what your company does?

The Domovoy service department has been working in the field of household services since 2007. We provide services of masters, which are sometimes called “husband for an hour”:

• plumbing work;
• electrician services;
• services of a carpenter, a safecracker;
• welding work;
• cleaning services (cleaning of apartments, houses, offices and territory cleaning);
• services of loaders and laborers;
• cargo transportation, apartment or office relocation;
• renovation from room or bathroom renovation to turnkey renovation;
• repair and installation of household appliances;
• computer setup and repair;
• installation of alarm systems and intercoms.

The Domovoy service department specializes in small orders. We help clients free up their precious time and energy. We arrive at a time convenient for the customer. We work according to an open price list and guarantee the quality of our work in writing.

Many people think about opening their own business, but not everyone ends up opening it: fear of uncertainty, instability, high risks, etc. is what stops you. Was it easy for you to decide to become an entrepreneur? How did you come up with the idea of ​​starting this particular business?

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Since childhood, I have not understood why in order to drive a car, you need to be able to repair it. Then every man could repair almost everything. However, the quality of work has always been mediocre. Those days are long gone, and now few people will dare to repair a washing machine with artificial intelligence or install a complex hydromassage system on their own.

In 1996, we got a computer at home, which we did not yet know how to use. He often stopped working. We spent hours unsuccessfully trying to solve the problem on our own. Then they called the technician and our insoluble problem was eliminated within a matter of minutes, and sometimes even seconds. Then I realized that every task should be handled by professionals.

My soul lies in the service sector. Communal services have been especially neglected since Soviet times. The demand for the services of craftsmen for minor household repairs was high and completely unsatisfied. I started with the city of Cherkassy in Ukraine. In September 2007, when I was working as a manager, I took a month's leave, rented an office and began recruiting foremen and training dispatchers. We launched advertising, and in November we were already fulfilling our first orders.

We constantly worked to improve the quality of service, reduced the arrival time of the master and, most importantly, we made an open price list for all services. Even now, many organizations will not name their prices, because they want to evaluate the client and take more from him. It has also become our rule to sign a certificate of completion and provide a written guarantee. We are confident in the quality of our work, which is why we do not take advance payments. The client pays money only when he is satisfied with the completed work.

How long did it take to implement the idea from the initial concept to the actual organization of the service department?

I spent a whole year thinking about the first step. Recruited employees within 2 months. From the beginning of recruitment to the break-even point, we reached the break-even point in 6 months. And I fully returned my investment within 9 months. A lot of time and effort went into selecting conscientious professionals, creating an official price list, training dispatchers, and determining by trial and error which advertising works and which doesn’t.

- How much did it cost you to sell your business?

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A significant part of the work was carried out on our own, which significantly reduced the start-up investment. I will give approximate investment amounts for a city with a population of about 300,000 people.

Initial investment

Office rent for 2 months and 50% of the monthly cost for real estate agency services. We independently found a small office (13 sq. m.) on the outskirts of the city ($100 per month in 2007). A year and a half later we moved.

Two computers- took it at home. The simplest computers with good monitors are enough. $1600

Laser printer. 120$

Telephone numbers and devices(landline, mobile main operators). Ease of remembering the number is very important. Ease of reading the number and its listening comprehension are important. I spent almost a month choosing mobile numbers, reviewing the available options in stores. Landline numbers could be selected by paying the operator. Six handsets with phone numbers cost about $400. Today this option is outdated for us, so you are working on creating a contact center.

Order taking software and computer network organized on their own. Here the price can range from $500 to $20,000.

Workwear You can make it when you start making a profit.

Website we also created on our own. When ordering, a normal website filled with information costs from $1000. There is practically no upper limit.

Constant investment

Office rental

Dispatchers' salaries. Based on the average salary in your city. The number of dispatchers depends on the number of orders. In our case there were 2 people.

Accountant salary should be one and a half to two times higher than the city average.

Telephone communications.$50 since most calls are incoming.

Masters- they work with their own tools and receive a percentage of the cost of the work performed, this reduces your initial investment and eliminates a lot of useless questions.

Ideally, you should be prepared to cover all operating expenses from your own funds for the first 6 months in order to guarantee that you will receive profits in the future.

- According to your estimates, what is the minimum amount with which you can start this business today?

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The cost of entering a business depends on the starting position of the entrepreneur, competition and the population of the city in which the organization opens. In a city with a population of 300 thousand people without strong competitors, you can start with 10 thousand dollars. The lion's share of expenses falls on the advertising budget, since it determines how quickly potential clients will learn about you.

- How can you speed up the start of a business and get the maximum return on investment?

There are always several options: start from scratch and step on a standard rake yourself, or buy a franchise. If you purchase a franchise, you:

• avoid investing money and time in creating a contact center, training dispatchers, software development, website development, filling it with information;
• do not pay salaries to dispatchers, accountants, advertising designers, system administrators;
• save on office rent;
• speed up the process of recruiting specialists;
• avoid a lot of conflicts in cases of poor quality work of craftsmen;
• you will optimize your advertising investments, since you won’t have to test what works and what doesn’t;
• you get a proven business system;
• receive the necessary commercial documentation (contracts, price lists, powers of attorney, reports, technologies, commercial proposals, etc.);
• simplify the process of signing contracts for servicing corporate clients (banks, restaurants, shops).

- What difficulties did you encounter in the initial stages of doing business?

Many masters like to drink. At the stage of the initial recruitment of masters, the problem of alcoholism was very acute. Thanks to simple know-how and a strict contract, we avoid this problem in 99% of cases. It is very important for craftsmen not only to perform the work efficiently, but to correctly explain to the client the essence of the problem and what exactly he is paying money for. Most craftsmen are accustomed to stealing. Therefore, it is necessary to make sure that this is impossible. We solved this problem with the help of software and a principled accountant.

The cleanliness, politeness, punctuality and quality of work of the craftsmen are assessed when all clients are called after the work is completed by the master. The best craftsmen get the job first and earn the most. The rest are simply eliminated. Several times there were emergency incidents such as flooding with water. Now we stop emergency situations very quickly. We have also created a special insurance fund. The mechanism for performing warranty work has been well established.

- How and where did you look for employees? Do you have special requirements for employees?

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Initially, craftsmen were recruited from those who came for interviews for advertising in the press. Working with recruitment agencies turned out to be completely ineffective. Special requirements for masters: honesty, decency, professionalism, work experience and the desire to earn good money. Now new masters come to us based on recommendations from our employees. We have enough people willing to work to be able to choose.

- How long did it take you to recoup your initial investment? What can you say about the profitability of this business?

The return on investment is 8-12 months. Business profitability is high 100-150% per year.

- What is the competition like in your business?

When we started, our competitors were housing utilities, emergency services, repair companies and shabashniks. Later, many companies appeared that tried to copy us. They never understood our philosophy, so they disappeared as quickly as they appeared. Nowadays, housing and emergency services dispatchers most often refer clients to us, since the specialists of these organizations are interested in working as little as possible.

- Is there seasonality in your business?

Seasonality in our business is not very significant. It lies in the fact that in the summer people en masse prefer to make repairs. That’s why in the summer we do a lot of renovations of apartments and houses. During this period, some craftsmen have to be transferred from small orders to repairs, but this does not fundamentally affect the work of the service department.

The bulk of orders are focused on customer service (services of a plumber, electrician, carpenter, welder, loaders, transportation, repair and installation of household appliances, cleaning, etc.) arrive relatively evenly. Peak orders often occur on pre-holiday days, when people are preparing to welcome guests, and on the days after the holidays, when it is time to correct the results of the wild fun. At such moments, some queues may appear, and sometimes the working day of the craftsmen is extended. There is some seasonality for certain types of work. For example, people prefer to actively wash windows in the spring, and general cleaning of apartments is especially popular before the New Year.

- How did the economic crisis affect your business?

The period from October 2008 to May 2009 was quite difficult. But we didn't cut back on advertising or lay off employees. We had to cover expenses from personal savings. Then banks and many organizations began to switch to saving mode. This opened up an amazing resource for us for development. We have signed many contracts for technical maintenance of organizations, cleaning of premises and territories. Therefore, the crisis turned out to have many positive aspects for the Domovoy service department. A crisis can create difficulties or it can present enormous opportunities. It all depends on the point of view.

- What other pitfalls does this business have?

You cannot rely on mediocre quality of order fulfillment. Only the strongest survive, so either you will be the best or you will have to leave the market.

- How do you promote your services? Name the main promotion channels.

At the moment, we receive a third of our orders from those clients for whom we have already performed certain work, and they were satisfied, and we receive another third through their recommendations to their friends. The rest of the orders come through press advertising and periodic distribution of print advertisements. The site was created at the end of 2009. At the moment, it plays an informational role and saves us significant amounts of money that we spent on printing and distributing advertising booklets. However, the number of orders thanks to the site is still small, about 2% of the total.

- How do you see the prospects for the further development of your business?

We are currently working on creating a contact center capable of processing a huge number of calls. We are working on opening a branch in Kyiv. We have started recruiting craftsmen. In the process of opening a branch, we will complete the description of all business processes. The franchise package is almost ready. There are plans for the next 2 years to open branches in all major cities of Ukraine, partly on our own, partly through a franchise network. Then we will go outside the country.

- What advice could you give to entrepreneurs who are just thinking about starting a business?

A journey of 1000 miles begins with the first step. It’s worth starting to move forward, and only then adjusting the route. There's no point in procrastinating and waiting for years if you never take the first step!

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