How to spot fake sunglasses. How to distinguish original sunglasses from fakes Check the authenticity of glasses using the information on the temple

It's no secret that fake sunglasses can cause injury to your eyes. After all, in dark glasses, the pupils dilate, and if there is no special filter in the lens, then too much gets into the eye. a large number of ultraviolet rays. Below we will try to understand in as much detail as possible which glasses are real and which are fake and how they differ. So, how can you distinguish the real ones? Sunglasses from fake? Let's not rush and pay attention to all the little things, such as the case, passport, markings, screws, lenses, frame and even a napkin for wiping lenses.

Case. Good branded models are sold only in a case. Even a leather case will be tough enough to protect your glasses from deformation and damage. On a branded case, the manufacturer's company logo should be engraved, not printed. Some companies include branded boxes with the cases. Branded glasses are always supplied with: a cloth for cleaning lenses and a passport or certificate.
Lens cleaning cloth branded glasses are made of soft microfiber fabric, the edges do not fray, and there is a company logo on the napkin. In addition, the cleaning cloth is packaged in a plastic bag and placed inside the case.
Passport must be printed on good paper, without spelling errors. Printing ink should not smear when run over it with a wet finger.
Marking. Pay attention to the temples of the glasses. WITH inside There must be an inscription indicating the model number, color designation, lens size, width of the bridge of the nose, length of the temple. The other temple must have an inscription indicating the country of manufacture or a symbol of compliance with the European quality standard (CE). The level is also indicated here solar protection. (for example: BL1, BL2 or BL3). Some models have serial numbers stamped on them. All inscriptions on the temples must be made in a clear, even and thin font.
Screws. Very thin screws, nuts and washers are used to produce branded glasses. They always match the color of the main fastener. The installed screws have a cap on one side and a cross notch on the other.
Lens. The company logo is applied to the outside of the lens. Some companies stamp serial numbers on lenses. They mainly use polycarbonate lenses, which combine the qualities of glass and plastic. In the manufacture of polycarbonate lenses, for protection against ultraviolet radiation, special chemical compounds and apply a small layer to the finished lenses. Since eye protection from ultraviolet radiation is provided by the composition of the plastic and a special coating, and not by the shading category of the lens, even the clearest sunglasses can provide protection for your eyes from UV rays.
Frame. New frames are made using new modern technologies and materials with hypoallergenic additives. Any frame material has a uniform, even, smooth structure (without additional inclusions, streaks or impurities).

Many websites sell sunglasses. Some sellers claim that they are selling an authentic product, and some do not write anything, but try to sell you a copy as an original. In reality, you need to be an educated buyer who can determine which sites can be trusted. Be guided common sense when searching for authentic glasses.

Steps

Buying original glasses

Pay attention to the label and logo. On branded glasses, logos are usually placed on the lenses, temples or the inside of them, and the size, color and model are also indicated on them. Any seemingly insignificant error may indicate that your glasses are fake. Typos in brand names (for example, “Guci” instead of “Gucci”) indicate that the glasses are fake. Before purchasing, visit the manufacturer's website and check the labeling and logo. This will help you when making a transaction directly.

Pay attention to the model markings. The model number is the same worldwide, regardless of whether you bought your glasses online or in a store. Go to the manufacturer's website to compare the sunglasses model number. As a rule, the model marking can be found on the frame. Counterfeit glasses may have numbers that are not listed on the manufacturer's website.

Buy glasses only from a trusted seller. Genuine glasses are usually sold at official representative offices of the company. On the street, most likely, they will sell you a fake. You are dealing with a fake if the price is too low and suspicious. Stay away from sites that don't offer returns and where you can't find directions for feedback(such as telephone number, address Email etc).

China is the birthplace of most counterfeit items. Be careful when purchasing products made in China.
When purchasing goods online, you need to check the traffic to this site and customer reviews.
Websites selling original products must have a certificate of authenticity.
The glasses you buy must be made with high quality and have an impeccable appearance.

Recognize keywords. Words such as "high quality", "cosmetic", "replica", "sample" often indicate that the glasses are counterfeit. Notice if the seller uses one of these phrases. In addition, such glasses can easily break and do not protect your eyes from ultraviolet rays.

Listen to your intuition. There are many signs of authenticity of glasses. Use common sense and intuition. Find out more information about the company you are purchasing glasses from. There are really favorable conditions for purchasing original glasses. If the price is really low, study all the characteristics before making a purchase.

Inspect the packaging carefully. Glasses must be supplied in a branded case. The brand logo must be located on the case. The cover must be in perfect condition, without scuffs. The color and shape of the cover may vary depending on the year of release of the collection.

Check lenses and nose pads. IN authentic glasses the logo is often located on the right lens. It must be clear and understandable. Nose pads should be located on the frame in the nose area. Some glasses also have the logo printed on the nose pads.

Check the glasses for compliance with all parameters. The logo, serial number and model type must be printed on the glasses. The numbers on the label and box must match the number of the glasses. The logos on the glasses, case and label must be identical. Your glasses may very well be fake if you notice any inconsistencies or typos.
Pay attention to quality. Glasses and their packaging must be of high quality. Glasses that are flimsy or too light may be fake. New original glasses are usually sold in beautiful packaging with tags and a case. The fake is sold in a low quality box or soft packaging.
- It is especially important to check the quality of the product if you are buying used glasses, as they are often sold without the original packaging.

Guys, we put our soul into the site. Thank you for that
that you are discovering this beauty. Thanks for the inspiration and goosebumps.
Join us on Facebook And In contact with

Glasses are not only the main summer accessory, they protect our eyes from harmful radiation, reduce fatigue and harmoniously complement the image. If, of course, you choose them correctly.

website I decided to figure out how to choose glasses specifically for your face shape and how to distinguish good lenses from the bad ones. And at the end there is a bonus for you.

How to determine your face type

Take a washable marker, lipstick, soap or pencil. Stand in front of a mirror at arm's length. Without deviating, outline the contour of the face, starting from the chin and ending with the hairline. Take a step back and look at the resulting shape.

The goal is to visually lengthen the face, so choose dark-colored frames. They narrow the face and bring it closer to an oval. To balance your facial proportions, choose frames that are wider than they are tall.

Suitable for round face shape:

Pointed, rectangular, square glasses.
"Cat" frames.
Butterfly glasses.
Glasses with a narrow bridge of the nose.
"Aviators".
"Wayfarers".

Not suitable for round face shape:

Round glasses.
Narrow frames.
Glasses with sharply defined corners.
Glasses in the form of geometric shapes.
Color contact lenses.
Eyebrow-covering glasses.

The main task is not to disturb the harmonious proportions of the face, so avoid glasses that are too massive. It is better if the width of the frame is equal to the width of the face or slightly wider. Make sure that the top of the frame coincides with the eyebrow line.

Suitable for oval face shape:

Frames of smooth shape: rectangular, oval, round.
Butterfly glasses
"Aviators".
"Cat" frames.

Not suitable for oval face shape:

Frames with sharp angles.
Frames are too massive.
Frames too wide.
Narrow frames.

Rectangular or square sharp shapes will overload the face. Rounded frames will help visually balance and soften the proportions of the face.

Suitable for square face shape:

Big glasses.
Glasses with frame widths equal to the width of your face.
Glasses with colored frames.
Oval, round, drop-shaped frames.
Rimless glasses.
"Cat" frames.
"Aviators".

Not suitable for square face shape:

Square frames with sharp corners.
Small, narrow and petite.
Glasses with frames wider than the face.

You should visually expand your face. Choose large, chunky glasses. Transparent glasses - with thin frames to match your skin tone.

Suitable for rectangular face shape:

Large frames.
"Aviators" (with large frames).
Round frames.

Not suitable for rectangular face shape:

Narrow frames.
Small frames.
Bright colored frames.

The task is to balance top part face, making the lower one heavier. Massive ones will make the top even heavier, we don’t need that. Choose glasses whose width is equal to the width of your face, preferably teardrop-shaped. Aviators are perfect.

Suitable for heart-shaped faces:

Rounded, round glasses.
Small frames with a narrow bridge.
Low set temples.
"Aviators".
"Wayfarers".
Rimless glasses.
Light and neutral color of glasses.

Not suitable for heart-shaped faces:

Heavy and large frames.
Acute forms.
Eyebrow-covering glasses.
Butterfly glasses, drop glasses.
"Cat" frames.
Frames with bright colors.

Many people believe that sunglasses- just a stylish accessory, and therefore they are chosen according to the shape of the frame, the shade of the lenses, the color of clothes, etc. But these glasses are not called sunglasses for nothing. They should not only fit well on the nose, their main purpose is to protect the eyes from too bright visible sunlight, and most importantly - to protect them from the destructive effects of an invisible enemy - ultraviolet radiation. How to distinguish real sunglasses from fake ones and how much does high-quality optics cost? Let's try to figure it out.
Dark story
Let's get one thing straight: dark glasses and sunglasses are not the same thing. The shading of the glasses protects us from the brightness of the sun, and the transparent one is responsible for protection from ultraviolet radiation. chemical composition, applied to the surface of the lenses.
The dark color of the glasses does not at all prevent the passage of sunlight, it makes it comfortable to stay in the bright sun. Cheap or low-quality glasses that do not have a protective coating are not just a bad purchase, they are a time bomb. Humans are equipped with natural mechanisms to protect against ultraviolet radiation, such as the ability to squint our eyes, which causes our pupils to narrow. Eyebrows and eyelashes are also natural protection from direct ultraviolet radiation. When we put on dark glasses, this mechanism does not work.
The pupil, covered with dark glasses and “deceived” by the lack of direct sunlight, instead of the natural reaction - narrowing, on the contrary, begins to expand. And if the glasses are not equipped with a protective composition, all types of UV radiation freely reach the defenseless cornea, lens and retina of the eye.
Long-term exposure to ultraviolet rays damages the lens and can lead to the development of cataracts, but wearing the wrong glasses is even more harmful to the retina: so-called retinal dystrophy develops, a very serious eye disease that leads to blindness.
It is clear that the “wrong” glasses are those sold in random stores, on stalls near the metro or in underground passages. They are cheap - 300-500 rubles, but they can be very expensive for their owner. Doctors are categorical: it is better to go without sunglasses at all than to wear low-quality ones.
Close eyes
Sunglasses equipped with UV protection are sold in specialized stores and optical salons. Here each batch of points has accompanying documents and any buyer can (and should!) look at the certificate, which tells them the level of UV protection.
What specific information must the product label and certificate contain? Labels such as “100% Ultraviolet protection”, “UV absorbing” or “UV blocking” indicate the dubious origin of the product.
The certificate must clearly indicate what level of protection the glasses provide. Thus, the best glasses provide protection against ultraviolet radiation in the range of up to 400 nm (nanometers). This protection includes filters against rays of the B, C and A spectra. In principle, predominantly rays of the A and B spectra reach the Earth's surface. C-radiation is delayed ozone layer, however, due to the fact that it has become thin, C-rays also reach in some places, and they are the most destructive to human eyes. And although this, fortunately, does not apply to the North-West region, doctors still advise choosing glasses with full protection(after all, we take sunglasses with us on vacation).
In addition to the inscription “400 nm”, the certificate usually indicates “UV-A”, “UV-B”, “UV-C” - this is how the degree of protection against specific ultraviolet rays is usually indicated.
A little trick: if the certificate says protection from rays A, B and C, but the figure for protection from ultraviolet radiation is less than 400 nm, therefore, these glasses are either fake, or the manufacturer is dishonest with you - some of the rays are still missed. It is better not to buy such glasses.
Price issue
How much do quality sunglasses cost? The price range is huge; the cost is influenced not only by the quality of the lenses and frames, but also by the level of the brand, the store’s pricing policy, etc.
Nevertheless, optics that protect against UV radiation cannot be cheaper than 1,500–2,000 rubles. However, most often products with such a price are inexpensive copies of popular models expensive brands, so you shouldn’t have any illusions about the quality of their frames and lenses. If you want to wear a real branded product on your nose, get ready to fork out some cash.
Glasses from affordable brands with decent quality lenses and frames cost an average of 5–15 thousand rubles (Ray Ban, Oakley, Vogue, Carrera, D&G, Miu Miu, Marc by Marc Jacobs, etc.). For the production of frames, flexible titanium can be used, for example, it retains its shape (the frame can be bent as you like and given any shape and it will not break).
The price of products from luxury eyewear brands (Cazal, Alain Mikli, Starck, Cartier, Lindberg) starts at 15 thousand rubles, the upper limit is 60–70 thousand. The glasses frames are coated with gold, platinum and precious wood.
Well, top-class global brands (Gold&Wood, Lotos) can cost from several hundred thousand rubles to a million. This is jewelry optics; frames made of precious metals inlaid with diamonds, sapphires, and rubies are used.
Trust but check
Of course, the most offensive thing is to buy a fake for a lot of money. Alas, you can stumble upon it in an expensive salon. Moreover, the quality of fakes varies: from frankly low to such “masterpieces” that even professionals cannot distinguish them from the original. To protect yourself, please note Special attention for the following points:
1. Don’t be fooled by big discounts and “special” promotions. Prices for high-quality and branded glasses are shown above. And no matter how much you might like to believe that designer glasses today and right here can cost three times less than
from competitors, it is not worth buying them.
2. Branded sunglasses must be sold complete with a case, a cloth for wiping lenses and a passport. On the temple (and on expensive glasses in the corner of the lens) the following is indicated: model number (applied with a laser), color (usually a number designation), country of origin and, as a rule, the size of the temple itself. The data sheet included with the glasses tells you the percentage of UV-A and UV-B radiation and the wavelengths blocked by the glasses. Waves are measured in nanometers: 100% protection is provided by glasses marked 400 nm. We repeat: if the number is less than 400, then the glasses transmit some ultraviolet radiation.
3. At the same time, do not believe even the most beautiful label and passport. Request a quality certificate, where all parameters must be specified. It is clear that the data
in the passport and certificate should not differ. Dishonest sellers often refer to the fact that the certificate is stored at the head office and it is impossible to give it to all salons. In fact, at customs, for each batch of goods, a quality certificate and a declaration of conformity are issued (they confirm the quality of the glasses and clearly indicate the number of pieces in the batch), and each store in the chain receives a copy of the certificate, certified by the organization’s seal.
4. Each pair of “branded” sunglasses also includes a manufacturer’s certificate, which indicates the filter category, country of origin, brand, and rules of use.
5. If you choose glasses at a “modest” price, take the opportunity to test them on a special spectrophotometer. This is a device with ultraviolet radiation, which allows the buyer to ensure that they truly protect against rays of all spectrums. Such testers are available in all reputable optical stores - honest sellers have nothing to hide.
6. Don’t forget that sunglasses purchased at an optical store come with a warranty card. Check to see if the store offers after-sales service for the product. Not all glasses breakdowns are due to a manufacturing defect, so it is important to know whether the salon will be able to provide replacement components in other cases.
Eternal twilight
Another important parameter to select glasses – darkening level. There are three main levels: 25, 50, and 75%. Remember: the level of darkness has no effect and is not related to the level of UV protection. Even almost clear lenses can provide 100% protection.
Shading levels of 57 to 82% are suitable for European lighting conditions. For holidays in the tropics, on the coast, filters with a level of 82–92% are intended. Well, the darkest ones (level - 92–97%) are necessary for recreation in the highlands, where the lighting is too bright.
For everyday wear in our area, lenses with a darkening of 50% are sufficient. When walking around the city, you don’t need to choose very dark glasses, this is harmful. There is evidence that without visible sunlight entering the eyes (not to be confused with ultraviolet radiation!), people develop depression.
Colored painted
You should not buy glasses with colored lenses. It may look nice from the outside, but it’s very bad for the eyes: the red lenses block green color, and green ones are red, so both are not suitable for drivers. Yellow, orange lenses excite nervous system, and blue and blue tire the eyes. For daily use, lenses in brown, gray and gray-green colors. They do not distort colors, but only mute them.
In addition to color, the material from which the lenses are made is also important. There is still a misconception that plastic lenses worse than glass ones - they say they get scratched easily. The best choice is lenses made from polymer materials, which are impact-resistant (and therefore safe). And the problem with scratch resistance has been eliminated by special modern coatings.
Note to motorists
Lens coatings have generally reached the forefront of eyeglass evolution today: for example, anti-reflective and polarizing coatings have replaced traditional photochromic lenses (“chameleons”) for motorists.
The anti-reflective coating (essentially anti-reflective) prevents reflections on the surface of the lens itself and the image becomes cleaner.
Polarizing filters remove the glare of reflected light (such as “bunnies” on the surface of the water), making driving on wet roads and being at sea more comfortable. Interesting fact: If you look at water with glasses with a polarizing effect, it becomes more transparent and is visible to a greater depth.
By the way, recently another generation of special lenses was developed for motorists, called Drivewear (these are lenses, not coating). They are able to provide a stable “image” in different lighting conditions. Thanks to special filters, the lenses react not only to ultraviolet light, but also to visible light, quickly adapt to sudden changes in lighting and, depending on the brightness of the light, change color from green-yellow (in normal lighting conditions) to dark brown.
I look good
As for people who do not have 100% vision and suffer from myopia or farsightedness, the modern optical industry has finally begun to offer a fairly wide range sunglasses with diopters. Previously, this was a problem: glasses with diopters are slightly thicker than ordinary ones (the more diopters, the thicker the lenses) and it was difficult to insert them into sunglasses frames not intended for such purposes. The mass buyer either resigned himself to the fate of purchasing “chameleons”, or wore contact lenses under ordinary sunglasses.
Today, brand manufacturers of all levels offer quite a lot of frame models suitable for installation sun lenses with diopters. These lenses also have all the coatings that are used on regular sunglasses. Their cost is from 1500–2000 rubles. Sunglasses with prescriptions from fashion brands will cost at least 5,000–8,000 rubles.

As I have written more than once, the most counterfeited glasses were and still are Ray Ban glasses.
And as the most counterfeited brand - the manufacturer Ray Ban has formed a number of items, by which you can determine whether the glasses in front of you are real or not.
But the trouble is that only Reiben has more or less clear rules (similar to the rules for identifying a counterfeit banknote). And fans of other brands have to buy at random...

No, of course, when buying branded glasses people try to use both logic and intuition in an attempt to determine whether they are fake or not. But this doesn’t always help. And sellers are often better prepared than buyers, so suspicions are dashed by pre-prepared formulations.

I'm talking now about those cases when fake is presented as original. AND sold at original price minus super discount. And in the end it turns out very tempting!

So, How can you determine whether what you have in front of you is an original or a fake?

First, you need to roughly understand what types of fakes there are?
First type - these are rough copies when the fact that it is a fake is not hidden. Costs about 5-10 euros. But this is not our case, we skip it.
Second type - these are so-called replicas, when the model is reproduced absolutely accurately, but using cheaper materials. In this case, special attention is paid to accessories - napkin, case, etc. This is the very option that they will try to sell you as the original.

What are we looking at?

Numbering- this question is more difficult to figure out, but in most cases it is the most reliable way. By at least On all the replicas I saw, the model number was different from the manufacturer's number. Those. Not just by one number, but in general the numbering principle did not coincide.
For example, Daniel Swarowski glasses:

And here is a replica of the same model, but with number 51855, and without any indication of color. To be fair, it is worth saying that this site honestly writes that it sells replicas. But unfortunately, in the Russian open spaces, not everyone is as honest. I saw this exact model in one of the Moscow optical salons, they sold it for 10 thousand rubles (with a super discount, of course, on average this kind in salons costs from 18-20 thousand rubles and more). They passed it off as an undoubted original.
The best way is to look at the manufacturer's website. Another option is to ask the manufacturer’s catalog directly in the salon and look there. Unfortunately, both options can be ruined by the laziness of the manufacturer himself, who will post not all the glasses on the website, but a couple of photos, and release the catalog once every five years.

Equipment- there must be at least a branded case. Exactly with the brand logo. Even better is a napkin; in general, it’s great if it’s all in a branded box and with a branded certificate.

Logo writing- sometimes the logo is slightly modified. For example, this is what they do when they counterfeit Silhouette glasses - they put a dot over the letter h. It seems like no one will notice. This is very reminiscent of the early 90s, with their Adibas and Pawasonics. Well, plus the Chinese often simply make mistakes in spelling.

Availability of certificates- the evidence is of course weak, but still a plus to other arguments.

Clarity of execution. Look everyone! All the inscriptions, all the solder spots, where things are screwed, etc. For example, a clicking sound when opening the arms does not always indicate that it is a fake. It could just be a marriage. But one way or another, a careful inspection will not be superfluous

And the most important thing is to look at it all as a whole!

What are we NOT looking at?

Made in Italy sign and the like... As my experience shows, you can only trust the inscription made in China. And the inscription about what was made in Italy, on the contrary, should alert you. Nowadays, few people make glasses entirely in Italy. They are either assembled from parts made in China, or even manufactured and assembled in China. And in both cases they put the CE mark.

To the salon level. To my greatest regret, I know of cases when well-known online opticians diluted their assortment with replicas. I also know the owners of small salons who, from the moment they opened, vowed to sell only originals.

For external defects- I repeat once again - the original glasses may also have a defect. This is not an indicator of counterfeit. Look carefully, especially the lenses.

If you have any suspicions of a fake, I beg you, do not attack the sellers and blame them for all sins. Just don't buy there and that's it. After all, perhaps you yourself could not figure something out.

For example, we had a case when we delivered Rodenstock glasses to a client, but he refused, citing the fact that there was no company certificate, and the glasses were only in a case, and there was no branded cardboard box. Why did he decide that it should be? Yes, because a week earlier I bought Porsche Design glasses, which are produced at the Rodenstock plant. And since Porsche glasses have both a box and a certificate, I decided that the Rodenstock glasses themselves should have them. But the buyer did not think about the fact that the price of Rodenstock glasses is much lower, and the manufacturer simply reduced its costs through accessories, so as not to reduce the quality of the glasses.
As a result, the client accused us of selling counterfeits! We contacted the Rodenstock distributor, maybe there is some official clarification on this matter? Yes, of course there are no explanations...

Or another bright one men's brand -