S Parfum Perfume Factory was founded in 1995. S Parfum produces exclusively perfumes, uses perfume essences from ARGEVILL and MANE (France). The factory has been producing products that meet the IFRA International Fragrance Association standards for over 20 years.
The company exports its products to Europe, Asia and Africa, including Russia, Belarus, Kazakhstan, Slovakia, Azerbaijan, Georgia, Tajikistan, Morocco, Angola.
Franchise Description
The S Parfum factory invites partners to cooperate who are ready to represent the S Parfum brand in their city in the format of a branded store, a branded island.
What is S Parfum?
- S Parfum is a factory that distributes its products through its franchised Perfume Boutiques.
- S parfum - more than 70 boutiques in 15 countries of the world.
- S Parfum - 3 new stores opening every month.
- S Parfum is an idea, concept, design and form of work that wins the competition.
The quality and longevity of fragrances at the highest level - partners in the production of Argeville and Mane.
Products:
- Perfumes: 300 brands in individual bottles from S Parfum (30 ml, 50 ml, 100 ml bottles) - Room perfume with bamboo sticks.
- Fragrance for rooms, based on perfume.
- Car perfume (50 ml).
Our business is resilient to the crisis and has shown revenue growth and network expansion in 2009-2013.
By opening the first perfume boutique, you become a Master Franchisee in your city and have the right to represent to third parties a franchise for opening new points of sale on your territory.
From the very first days of opening the store, the factory gives start-up efficient and targeted advertising on the Internet, focused on your city. In order to find you your franchisees and advertisements for your new boutique.
There are 3 types of bottles in total. This method of production allows the factory not to waste on the design of bottles and to direct its main funds to the purchase of higher quality, more expensive ingredients and essences from France for the production of persistent fragrances.
Simplicity and ease of revision of the store.
High profitability of business, average trade margin of 150% or more, payback period of the project is 3 months.
Training and support
S Parfum from the very first days of opening and in the subsequent stages of the existence of the business as much as possible supports its franchisees:
- Personnel and the franchisee are trained via Skype.
- Video tutorials are provided.
- Training materials are provided, in particular a detailed "How to get started successfully".
- Advertising and promotional materials are provided.
- We provide exclusive to the territory, as well as all applications from the partner's city received on the franchisor's website will be redirected to the partner in the region. Your rights to
Your territory will be protected by us.
- In the future, the factory provides support in organizing a warehouse.
- The ability to purchase goods in installments to ease the financial burden, which will ensure a high-quality and complete range and timely delivery of goods to your franchisees.
Premise requirement
- Rent a room in a popular, walkable place: a store or an island in a shopping center
- Equip the outlet with advertising from S Parfum.
- Provide perfume from S parfum.
- Start working in the form of work from S Parfum.
Opening a cosmetics store is a bold move for an entrepreneur. Despite the increased interest in high-quality and inexpensive cosmetic products, there has been fierce competition in this market for the last 5-6 years.
- The need for staff training. A seller in a cosmetics store should be able to navigate the assortment, be able to choose one or another product, and give recommendations on its use. Appearance of the consultant in in this case plays an important role in the implementation of sales.
- The possibility of combining assortment with perfumes or household items, which will bring additional income.
- Opening of a mono-brand boutique or expanding the range to several well-known brands.
- The ability to purchase goods for sale, which significantly reduces the financial burden on the entrepreneur in the first months of work.
A number of cosmetics franchises are presented on the Russian market, which will help to solve most of the organizational issues at the stage of entering the business.
How to open a franchised cosmetics store
Today, starting a franchise business is not difficult. It is enough to open any of the existing catalogs, where using filters you can select suitable option based on your own requirements.
The catalogs describe the business models, requirements, capital intensity of the project, and the benefits offered to the franchisee. Since a store in the cosmetics business is marked high level competition, brand awareness should be critically assessed, since at first, success largely depends on the reputation of the brand.
As soon as the franchise is chosen, further actions will take place according to the standard scheme when opening a business, but with some adjustment for the requirements of the franchisor:
- Business registration with the tax authority.
- Rent of premises suitable for the terms of the franchise.
- Purchase of commercial equipment. Some franchisors offer to purchase racks and other equipment from their own suppliers. This is a profitable option, since a decent discount is provided for “insiders”.
- Room decoration. Most likely, the franchise will set its own requirements in this regard, or independently draw up a floor plan with the help of professionals. This is no less convenient for franchisees, since competent zoning of space with favorably placed accents will increase sales.
- Staff recruitment and training. Some franchises offer free training via Skype or at the company's office, less often - they teach compulsorily, but at the expense of the franchisee. One way or another, these actions are aimed at improving the quality of service.
- Supplier search. Often this task completely falls on the shoulders of the franchisor, who independently controls the supply and forms the assortment.
- Launching an advertising company to promote the business and attract the first customers. The franchise will help in the implementation of the marketing plan by providing printed materials, organizing a viral campaign on the network. Also, many companies are developing a website and helping to promote groups on social networks.
As you can see, the franchise greatly simplifies the task of the entrepreneur, comprehensively offering ready-made solutions for the business and providing assistance at every stage of the start. This removes most of the tasks from the entrepreneur and deprives him of the chance to fail, which for a newbie in business is often the key to success.
Choosing the right partner
Before dwelling on any network, you should pay attention to the key points that speak about the reliability of the partnership. So that buying a franchise does not turn into a waste, it is important to consider the following:
- all business processes must be clearly debugged and documented in writing;
- an experienced and reliable franchisor can provide a financial plan of the enterprise, adjusting it to the regional specifics of the market;
- the company must provide a well-functioning logistics system, or help in setting it up;
- professional companies use automated warehouse and accounting, as well as a centralized service for motivation, advice and assistance in complex issues;
- when choosing a partner, you can focus on the main assortment of the company. So, you can choose a professional cosmetics franchise or a vegan cosmetics franchise, as representatives of a segment with low competition in the market.
Let's take a look at a list of the most popular cosmetics franchise offerings based on the search rankings on the web.
SKINFOOD
SKINFOOD is a renowned Korean cosmetics franchise offering innovation. The network is distinguished by favorable terms of partnership, an original business model and a brand that has managed to earn recognition.
- Lump-sum payment - 0 rubles.
- Investments - from 800 thousand rubles to 3500 thousand rubles.
- There are no monthly fees.
- Requirements - room area from 8 sq. m. for the island, or 40 sq. m. for a full-cycle store.
- The approximate payback period is 8 months.
At the same time, the franchisee receives a unique assortment, assistance in organizing the know-how of services and an effective sales service. The company provides training for consultants and beauticians, offers marketing at the federal and regional levels, online promotion and many other benefits.
LUSH
Lush is a store franchise natural cosmetics self made. The advantage of the brand is its quality products, which are not tested on animals and represent a segment with low competition in the cosmetic market.
Attracting attention and a course towards maintaining the ecology- most of the products do not have packaging and use only natural ingredients.
At the same time, the partnership is not too capital-intensive, the franchisee is not required to make deductions for marketing and royalties.
- There is no entry fee.
- Royalty is absent.
- Investments - from 1000 thousand rubles.
- Requirements for the premises - from 30 sq. m. in a shopping center or closer to the city center.
- You can open a point only in a city with a population density of 350 thousand people.
- The payback period is 1.5-2 years.
When buying a Lash cosmetics franchise, an entrepreneur acquires the sole right to represent a popular international brand in his city.
It is worth noting a few strange personal requirements for the future franchisee - he should not sell meat, wear fur or natural leather, have a negative attitude towards animals and the environment.
YVES ROCHER
Yves Rocher is a popular brand of natural cosmetics based on herbal ingredients. Represents the 2nd international brand that appeared in the Russian Federation. The company offers the entrepreneur a decent income and favorable conditions. The problem is that in the most major cities the country of Yves Rocher is already present.
- Initial payment - from 100 thousand US dollars.
- Royalty is absent.
- Investments - from 4000 thousand rubles.
- Payback period - 2 years.
MAC cosmetics
Many investors dream of getting the right to purchase a Mac cosmetics franchise. Unfortunately, the chain has not yet decided on a partnership with entrepreneurs on a franchise and is developing only its own retail - this is the policy of the American company.
On the this moment you can only buy the brand's products in large stores in Moscow or in the shopping center in Yekaterinburg. At the same time, there are many fake online stores of the brand or other network resources on the Internet that offer Mac cosmetics for prepayment.
In fact, at the moment in the CIS countries there are only a few mono-brand Mac boutiques, without any Internet representations. Therefore, if a franchisee is offered to distribute Mac cosmetics, he can be sure - he will be provided with Chinese counterfeits, or simply deprived of money.
Perhaps in the near future, the Mac cosmetics franchise will come to Russian market, but at the moment, entrepreneurs will have to pay attention to other representatives of the franchise in the field of decorative cosmetics. Moreover, there are already enough worthy offers.
The Parfum Bar system allows you to choose a perfume according to the individual personality characteristics of a person - personality type, character, style, preferences, situation. The buyer chooses options for answers to several questions that appear on the monitor screen in a different order and the system selects a suitable palette of aromas. Parfum Bar consultant specifies some issues and helps to make the final choice. The choice is made from the Parfum Bar assortment - 30 fragrances for women and 15 fragrances for men. All products are Parfum Bar eau de parfum (selective perfume) with natural essential oils.
Franchise offer from Parfum Bar
After the conclusion of the contract, the Dealer receives a Parfum Bar® stand, ready to work, fully equipped with the necessary stock and testers. The dealer also receives full training according to the Parfum Bar® work scheme, which is carried out by a specialist of the Management Company (MC).
For running your own business, Parfum Bar® offers retail store equipment PREMIUM and COUNTER are bright, eye-catching stands equipped with touch monitors and designed for doing business in shopping malls, malls, airports and other places with high customer traffic. PREMIUM is an excellent option for positioning along a wall or around a column, while COUNTER can be installed as an island or against a wall.
To conduct business according to the BUSINESS + concept in Parfum Bar®, stands “TOWER” and “MINI” were developed.
"TOWER" is intended for clothing boutiques, cosmetics and perfumery shops, gift shops, flower shops. "TOWER" is an excellent addition to your existing business, because perfume is the most fashionable accessory at all times, which will always be in place, it takes up little space and allows you to use the available space with greater efficiency.
"MINI" is intended for beauty salons, hairdressing salons, flower and gift shops - places where there is a small free area, from the use of which you will receive a stable additional profit.
Parfum Bar® products are high-quality perfumery water (Eau de Parfum), which has more high content essential oils compared to eau de toilette, therefore the fragrance persistence of eau de parfum is much higher.
ParfumBar announces the imminent launch of a promotion, thanks to which our partners have a chance to save up to 110,000 rubles when buying a ParfumBar franchise!
The amount of your discount depends on your business acumen and ingenuity! Leave a request and find out your discount!
Find out the discount
The franchise business model of the world's first electronic perfumer Parfum Bar
Parfum Bar's business model includes the sale of Parfum Bar products:
- A) Potential buyers
- a bright stand, an unusual approach to the selection of a scent, a unique service, a high level of service, professionalism of consultants, high-quality perfume - all this attracts the attention of buyers and helps consultants in the sale; - B) To regular customers
- unusual aromas and their packaging, the individuality of the perfume due to the use of natural essential oils, the high level of service and the professionalism of the consultants make buyers come back to Parfum Bar again and again.
Investments required to start a ParfumBar franchise business
Initial investment: from 175,000 rubles
The franchise package includes:
- retail store equipment;
- office equipment;
- proprietary software (software);
- the right to use the Parfum Bar trademark (brand);
- commodity stock;
- testers and consumables;
- training of your staff.
Payback period: from 2 months
Turnover per month: from 230,000 rubles
Royalty: absent!
Lump-sum payment: missing!
Send a request
SIBERINA is a Russian company that creates unique and 100% natural cosmetics. Under our franchise, you can open a Siberina brand cosmetics store in street-retail format or a branded department / island in a shopping center.
Unique recipe
The nature of Siberia is a place practically untouched by technology. The purity of natural resources rightfully allows us to call Siberia the last place on Earth, where the virgin purity of nature is preserved, without human intervention. That is why all plants are truly medicinal, as well as SIBERINA cosmetics, which consist of them.
We collect gifts from the Siberian land by hand, so that we can then use them to create unique ingredients and formulations of safe natural cosmetics. The SIBERINA brand uses only careful, environmentally friendly technologies that allow you to preserve all the benefits of wild Siberian herbs and berries.
Based on research, we have created unique recipes SIBERINA cosmetics, which have no analogues in the world. We have kept all the power of Siberian herbs and berries for you almost intact. So that you can fully experience the full value of their useful properties... When creating the formulations, we replaced the synthetic ingredients traditional in conventional cosmetics with natural ingredients.
SIBERINA products do not contain:
toxic surfactants (SLS, ALS, LSN);
artificial preservatives, incl. parabens;
synthetic colors and flavors;
harmful to sensitive skin propylene glycol and mineral oils (petrolatum, paraffin).
Siberian wealth guarding beauty and health
Our assortment includes more than 200 items, including:
hair and scalp care products;
line of creams for body, foot and hand skin care;
tonics, shower gels, hydrolates, deodorants;
liquid and solid soap, bath bombs;
collection of essential oils;
shaving products, dental powders
Our efforts are aimed at consistent deep restoration of natural protective functions, prolongation of youth and beauty of skin and hair.
We also created a line of home cleaning products. But, they do not contain chemical substances and compounds that are dangerous to you and your loved ones, no matter how old they are. Our line of home cleaning products is made from mustard, soda, table salt, extracts of Siberian plants and natural oils... Completely made from natural ingredients and using technologies that are safe for you and for nature:
dishwashing detergents;
washing powders
We create SIBERINA cosmetics with the confidence that it will make the world a little bit better. Perhaps this is what everyone should get to know us better for. Check out the power of SIBERINA now!
Every entrepreneur who wants to start a business in the field of cosmetics and perfumery faces a dilemma: start from scratch and open your own store, or use a ready-made solution and?
Opening your own cosmetics store requires the owner of high entrepreneurial skills, serious financial costs and deep knowledge of the industry. The entrepreneur will be faced with the issue of positioning his store, he will have to decide how he will attract customers and will compare favorably with the existing cosmetic companies. Accordingly, it will be necessary to invest significant funds in marketing and advertising.
In addition to problems with competition, the question of purchasing cosmetics arises, because without being part of a cosmetic brand, you will have to buy products at market prices or use the services of cheap and little-known companies that are not interesting to anyone. As you can tell, this business option is only suitable for experienced and knowledgeable entrepreneurs in the cosmetics industry.
The option with the purchase of an existing franchise seems to be much less financial and energy-consuming. See on our website.
The very fact of partnership with a well-known cosmetic company provides many advantages:
- the brand already has a loyal fan base and most of advertising costs are borne by the franchisor;
- cosmetics for franchisees will have substantial discounts;
- a senior partner will help with the selection and location of the most suitable premises for the enterprise;
- the company will also teach sales consultants to communicate with customers and understand the features of the offered products;
- the franchisor will provide ready-made business plan, and will also provide all kinds of assistance and advice.
As you can see, buying a cosmetic franchise is an easier way of doing business, suitable for beginners or those who are not ready or willing to "dive head first" into the industry.
Listed below are several popular cosmetic companies offering partnerships on favorable terms for the buyer.
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