With light steam: how to open your own vape shop? Fashionable vapor How to open a vape bar

• Attracting clients
• • • • Similar business ideas:

Electronic cigarettes (vapor generators) appeared in our lives relatively recently. Hong Kong pharmacist Hong Lik invented e-vaporizers in 2003, hoping to help him quit smoking regular cigarettes. In 2004, the devices already went on sale, and now vaping is considered one of the fashionable trends of modern subculture. Every year, steam generators are becoming increasingly popular, both abroad and in Russia. Electronic cigarettes have become especially in demand in our country after the adoption of No. 15-FZ (02/23/2013), aimed at restricting smoking in in public places. But the use of electronic vaporizers is not yet prohibited by law, although now there is talk that vapes will be equal to regular cigarettes.

Vapers - people who share one hobby - a passion for using electronic vaporizers - “vaping”, do not always have the opportunity to spend free time in a cozy environment. Therefore, opening a vape bar is completely legal, and besides, this is one of the current business ideas for Russia.

What are the advantages of running a vape bar business? The most important thing is that the niche has not yet been filled and competition in this area is relatively low, especially in small cities. There are more and more people using electronic cigarettes, and their number is growing exponentially.

Where to start opening a vape bar

Before opening a vape bar, you need to decide on its format. One of them is a vape bar combined with a cafe, which should contain:

• main hall - "Vapetek";
• fresh zone where you can try juices and smoothies;
• alcohol bar where you can buy cocktails or spirits;
• lounge area.

This format will require large investments, but, accordingly, will bring more profit.

The second option is a vape club, which is supposed to host games, screenings, and cloud-chasing competitions (vaporizing various figures). The advantage of opening such an establishment is that you don’t have to think about the kitchen. It is enough to install several vending machines, for example, selling pizza, and coffee machines.

Additional income is provided through the sale of batteries, coils and replacement evaporators. Here, first of all, you should pay attention to the pricing policy. It should not be too high, which will ensure an influx of customers. To increase your income, you can resort to after-sales service - including replacing accessories, refilling devices, etc.

Once you have decided on the format, you can draw up a business plan and draw up documents.

Which OKVED code to choose to open a vape bar

The OKVED code should be selected based on the format. If you decide to go with the first option, the following will suit you:

• OKVED code - 55.30 - Activities of cafes and restaurants;
• OKVED code 55.40 - Activities of bars.

If you prefer the second option, you can choose:

• OKVED code 93.29.9 - Other entertainment activities, not included in other groups.

What documents are needed to open a vape bar?

Opening a vape bar will require registration with the tax authorities. For this purpose, it is better to choose an individual entrepreneur, pay the state duty and prepare a standard package of documents: an application, a copy of the passport, a receipt for payment of the state duty.

Which tax system to choose for a vape bar

To start a business, the UTII taxation system is suitable. When registering, you can immediately write an application to switch to the simplified tax system.

Do you need a permit to open a vape bar?

If your establishment will sell alcoholic beverages, you will need a license, which is issued for 3 years. You also need permits, as for opening a regular cafe or bar, or catering outlets.

License for sale electronic cigarettes not required yet.

How much money do you need to start a business?

Investments in business will depend on the format of the establishment and the region. In the provinces you can start from 1,500,000 rubles. In the capital, investments can average 5,000,000 rubles.

What equipment is needed for a vape bar?

The purchase of equipment will have to be done based on the format of the establishment. But in any case, you need to purchase furniture: tables and cozy sofas, as well as lighting fixtures. A good exhaust hood will also be required. This is a must.

If the bar is organized as a cafe, you will need kitchen equipment, bar counters, and equipment for the fresh zone. If not, you should buy several vending machines, televisions and game consoles.

Don’t forget about such “little things” as various vaping devices and accessories for them.

Attracting clients

The main contingent of the vape bar is people from 18 to 35 years old who need new sensations. The main goal of vapers is to communicate, “steam”, and have a good time. Therefore, you can primarily attract customers through social networks. “Promoted” establishments with 20 seats, for example, have several hundred VK and Instagram subscribers. Attracting customers is due to the online store, which almost every vape bar has

Competent staff capable of advising visitors and organizing master classes and competitions is of great importance.

Vape bar: how much can you earn?

If your business is organized correctly, it can pay for itself in less than a year. Let's try to calculate approximate income. If the average check is from 800 rubles, earnings can be 300-500 thousand rubles per month.

In Moscow, the profitability of such establishments reaches 1,000,000 rubles every winter.

A business plan for opening a new business in the service sector, which can be used as an example to assess the investment attractiveness of opening your own vape shop.

The purpose of this review is to confirm economic efficiency launching a project to create your own vape shop in a city with a population of about 1 million people.

Relevance of the idea

Smoking is one of the most common bad habits modern society. However, vaping (vape - from the English steam) is unconventional form given bad habit. Vapers (people who use electronic cigarettes to satisfy their smoking habit) contrast themselves with traditional smokers, stating that the use of electronic cigarette analogues does not harm their health. Vaping (smoking electronic cigarettes) has become widespread in modern cities; Moreover, this movement has even grown into a subculture. Some experts associate such a rapid and massive spread of this type of smoking with the ban on smoking tobacco in public places in some countries.

It is worth noting that legislative prohibitions relate exclusively to the use of tobacco (in all its forms) in public places, but the use of nicotine itself continues to remain unnoticed by the authorities. When opening your own vape shop, an entrepreneur must understand that this will not be a simple store selling electronic smoking devices and related products. Supplies. Vape shops have become analogues of hookah bars: in addition to the sales points themselves, most of these stores have lounge spaces where the target audience can relax, try new flavors of smoking liquids, and just have a good time in the company of like-minded people. There are often cases when vape shops turn into an analogue of a cafe: the administration of such establishments offers their clients drinks, food and other attributes of public catering places. However, we should not forget that vaping is a fashionable, subcultural movement, and fashion, as we all know, tends to change and pass quickly.

Basic services provided in a vape shop

• Sale of vaping devices
• Sales of consumables
• Sale of accessories

Below in the article we will describe step by step the stages of opening your own vape shop.

Organizational and legal form

To open your own vape shop, you can choose to create legal entity in the form of a private entrepreneur or limited liability company. Do not forget that when opening a legal entity in the form of a private ( individual entrepreneur) all risks associated with maintaining entrepreneurial activity, fall on the business owner. When opening a legal entity in the form of an LLC, responsibility, according to current legislation, falls on general director enterprises, as well as the chief accountant of the company. We should not forget that the form of taxation also depends on the type of the chosen legal form of the company. Opening an LLC will allow you to easily sell a stake in your business, as well as attract partners. After choosing the organizational and legal form, you need to proceed to the selection and registration of a cash register customer service system.

Renting premises

When choosing a location to open your own vape shop, you need to carefully analyze the competitive environment. Due to the fact that the range of stores of this kind is relatively the same, before concluding a lease agreement, you should make sure that there are no competitors in the location you have chosen. To organize a small store selling electronic smoking devices, an area of ​​50 sq.m. is required. Divide given area it is necessary for two conditional zones - a zone for the direct sale of devices, liquids and accessories, and a zone in which customers can relax comfortably, spend time in the company of like-minded people and try the product they just purchased. You also need to make sure that your target audience is present in the location you choose. Given the fact that this phenomenon(vaping) is subcultural in nature, you should pay attention to locations near large higher educational institutions, fashionable shopping centers, etc.

Repair and design of premises

The costs of initial renovation and design of the premises depend on the concept of your business. An entrepreneur should pay attention to the fact that he is opening not just a store selling smoking equipment - he is opening a kind of space intended for customers to spend time. There is no need to save on the renovation and design of the premises, since the design of the premises will be one of the key competitive advantages your business. Modern vape shops have become more and more like hookah shops, but while the latter are dominated by oriental interiors, vapers prefer high-tech style or classic English design.

Necessary equipment

To open your own vape shop, you need the following set of equipment, the most expensive of which is, of course, furniture designed to ensure a comfortable stay for your customers in your store. Below is an approximate set of equipment required for initial purchase.

Name of equipment	Quantity	Cost of 1 unit, $	Total position value
Rack	5	100	500	Bar-shaped counter	1	500	500	Sofa for relaxation area	4	300	1 200	Table for seating area	4	200	800	TV	1	400	400	Game console	1	500	500	Cash service system	1	600	600	Total			4 500

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Marketing plan

One of the key factors for the success of your own vape shop is a marketing campaign, the goals of which are to convey to the target audience the competitive advantages of your establishment (pricing policy, assortment, service, etc.). Printing printed products that will be distributed near your store, online promotion (website, social networks) and, of course, the external design of your store, which is definitely not worth saving on, will help you achieve your goals.

Direction of activity/costs per month in $	1 month	2 months	3 months	4 months	5 months	6 months	7 months	8 months	9 months	10 months	11 months	12 months
Signboard	700	0	0	0	0	0	0	0	0	0	0	0	Printing	150	150	150	150	150	150	150	150	150	150	150	150	in social networks, Instagram" data-order="Advertising on social networks, Instagram">Advertising on social networks, Instagram	250	250	250	250	250	250	250	250	250	250	250	250	Total advertising costs	1100	400	400	400	400	400	400	400	400	400	400	400

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Staff

To open a small vape shop, you need 4 sellers working in 2/2 shifts. It would be unnecessary to mention that specialists selling products of this kind must not only understand the basics of smoking using electronic devices, but also be real professionals in this matter. When hiring, you need to make sure that your future staff is knowledgeable and professional, since only a specialist knowledgeable in this area can provide the level of service necessary to sell your product. It is assumed that the functions of the establishment's administrator will be performed by the entrepreneur himself.

Job title	Number of staff	Salary, month, $
Fixed payroll costs			Shop assistant	4	400	Total fixed wage costs		1600

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Schedule for opening your vape shop

On average, it takes about 1 month to fully launch a small vape shop. Schedule preparatory work is schematically presented below.

Stage name	1 week	2 weeks	3 weeks	4 weeks
Registration of a legal entity, opening a current account					Conclusion of a lease agreement					necessary equipment and furniture" data-order="Ordering the necessary equipment and furniture">Ordering the necessary equipment and furniture					Formation and ordering of the initial product range					Start of an advertising campaign					Repair and design of premises					Installation of equipment and furniture					Recruitment					Start of activity

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Calculation of the investment attractiveness of the project

For the calculations we used the following parameters (in addition to those already mentioned above)

• Rent of a 50 sq.m. premises: $1,500 per month (rental price includes utilities)
• Initial renovation and design of the premises: $50 per sq.m.
• Vape shop opening hours: 12 hours a day without breaks and weekends (from 10.00 to 22.00)
• Average cost of one smoking kit: $60.
• Average cost of one smoking liquid: $5.
• Average cost per accessory: $10.
• Trade margin for the entire range: 100%

When drawing up a business plan, the calculation of net profit did not include costs associated with paying taxes.

In our financial model, we used the assumption that each client who purchased a smoking kit would purchase 3 smoking liquids per month.

• Maximum capacity of the vape shop (sale of smoking kits): 120 clients per month
• Maximum capacity of the vape shop (sale of smoking mixtures): 360 clients per month

Planned capacity of the vape shop: 80% of maximum capacity

Financial plan for the project

Revenue	1 month	2 months	3 months	4 months	5 months	6 months	7 months	8 months	9 months	10 months	11 months	12 months	2 year	3 year
Sale of smoking kits															Number of clients		30	36	43	52	62	75	90	100	100	100	100	800	800	Revenue from the sale of smoking kits		3 600	4 320	5 184	6 221	7 465	8 958	10 750	12 000	12 000	12 000	12 000	80 000	80 000	Sale of smoking liquids															Number of clients		90	108	130	156	187	224	269	300	300	300	300	2 400	2 400	Revenue from the sale of smoking liquids		900	1 080	1 296	1 555	1 866	2 239	2 687	3 000	3 000	3 000	3 000	24 000	24 000	Sale of accessories															Number of clients		50	60	72	86	104	124	149	179	180	180	180	2 160	2 160	Revenue from sales of accessories		1 000	1 200	1 440	1 728	2 074	2 488	2 986	3 583	3 600	3 600	3 600	43 200	43 200	Total revenue	0	5 500	6 600	7 920	9 504	11 405	13 686	16 423	18 583	18 600	18 600	18 600	147 200	147 200	Expenses															Rent	1 500	1 500	1 500	1 500	1 500	1 500	1 500	1 500	1 500	1 500	1 500	1 500	18 000	18 000	Licensing	300														Initial renovation and design of the premises	2 500														Current repairs of the premises							150	150	150	150	150	150	1800	1800	Product cost		2 750	3 300	3 960	4 752	5 702	6 843	8 211	9 292	9 300	9 300	9 300	73 600	73 600	Fixed part of the wage fund		1 600	1 600	1 600	1 600	1 600	1 600	1 600	1 600	1 600	1 600	1 600	19200	19200	Marketing	1 100	400	400	400	400	400	400	400	400	400	400	400	4800	4800	other expenses		150	150	150	150	150	150	150	150	150	150	150	1800	1800	Total expenses	5 400	6 400	6 950	7 610	8 402	9 352	10 643	12 011	13 092	13 100	13 100	13 100	119 200	119 200	Financial results	-5 400	-900	-350	310	1 102	2 052	3 043	4 411	5 492	5 500	5 500	5 500	28 000	28 000	Equipment	4 500														Formation of the initial product range	5000														Net cash flow	-14 900	-900	-350	310	1 102	2 052	3 043	4 411	5 492	5 500	5 500	5 500	28 000	28 000	Need for investment	16 150

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Average business margin after reaching planned capacity: 29.5%

It should be noted that the calculations do not take into account such items as depreciation, as well as all expenses associated with taxation of the enterprise’s activities.

Graphic representation of the dynamics of revenue and net profit by month in the first year of the project

Electronic cigarettes, which quickly became fashionable among the progressive part of the population, seemed like a kind of gold mine for business. There are more possibilities than cigarettes; variety of tastes; and in general it is popular. Demand is consistently high! Vape bars began to open everywhere - places where you could not only buy smoking liquids, but also vape, that is, use what you bought with friends.

Vape— the process of consuming a special smoking liquid through a compact hand-held steam generator is similar to the smoking process. The liquid from the container goes to a special evaporator, powered by a battery or battery, and evaporates. The vapor produced by evaporation is inhaled by the smoker.

An electronic cigarette (steam generator) of sorts modern analogue tobacco pipe for smoking, a newfangled gadget. True, the similarities end with reusability and duration of use. The variety of flavors of vape liquid has “conquered” the minds of young people. Smoking is no longer fashionable, but vaping is fashionable! Here and there, everywhere, “people-paravos” appeared. By at least The abundant vapor produced by vaping creates this impression.

site warns! Smoking is harmful not only to health, but also to others. We don't smoke - and we don't advise you to!

Naturally, if a product is popular, then the business quickly reacts to this demand, trying to satisfy it, coming up with various new offers. This is how vape bars appeared. Places where you can not only buy electronic vaping devices and liquids for them, but also relax while vaping your favorite or new taste. Cool electronic vaporizers are available for rent immediately, for the entire duration of the paid vaping.

Vape bars have become cult places among wide sections of young and middle-aged people - vapers, fans electronic smoking. Cozy rooms suitable for large groups to spend time there; drinks and snacks; Board games; TVs with sports broadcasts; and, of course, a large selection of different vaping liquids with a variety of flavors - this is how most of these establishments are set up.

The birthplace of electronic cigarettes - Hong Kong. It was there, in 2003, Hon League, a pharmacist by training, created the prototype of a vaporizer - an electronic device for smoking. What is characteristic is that the original function of the device, conceived by the inventor, is help people quit smoking.

Establishments where steam smoking is a priority vary in both format and area. There are large halls representing wide range services - all kinds of entertainment, its own kitchen and bar with alcohol, dance floors and other entertainment opportunities. Electric cigarettes in such establishments do not bring the bulk of the profit, but are a good marketing ploy to attract customers. According to experts, electronic vapor smoking as a service increases the flow of customers by 5-7%. Such bars are ordinary entertainment establishments that have included vaping in their services. The capital costs of opening such establishments are quite large and difficult to estimate in a one-time investment.

There are also small establishments equipped only with a bar counter. The services of such bars are utilitarian - smoke the taste you like; purchase liquids and consumables for your electronic steam generator; charge the evaporator; It’s not uncommon for a “bartender” to provide services for repairing or upgrading a client’s electronic device. In these establishments, vaping and everything connected with it are the main services, and most of profit is generated from the sale of liquids. The small costs required to open such outlets have become an excellent business idea for most budding entrepreneurs. After all, all that is needed for business is a large assortment of liquids, several powerful electronic steam generators (for rental) and, in principle, that’s all. The design is secondary, the main thing is “tasty steam.” Essentially these are hookah bars, but instead of hookahs there are electronic cigarettes.

Vape bars began to open wherever there was free space suitable for opening such establishments. From free-standing trade pavilions to premises located in large shopping centers, decorated in the style of coffee shops, lounge areas and restaurants.

The following OKVED-2 codes are suitable for organizing vape bars:

• 56.10 — Restaurant activities and food delivery services;
• 93.29 — Other entertainment and entertainment activities.

There is no need for a special license to operate vape bars. An ordinary individual entrepreneur or LLC is suitable as a legal form for such establishments.

Legality of vaping, vape bars and electronic nicotine delivery devices. Operation of vape bars according to the law

The activities of such establishments are regulated by Law No. 15-FZ “ ON PROTECTING THE HEALTH OF CITIZENS FROM IMPACT OF AMBIENT TOBACCO SMOKE AND THE CONSEQUENCES OF TOBACCO CONSUMPTION».

With the current tightening of legislation and the widespread ban on smoking in public places - vaping may also be banned. A bill to ban electronic vaping in public places № 55732–7 , at the time of writing this article, has been sent for revision and has no legal effect.

According to the current amendment to the Tax Code, disposable electronic cigarettes, electronic devices for delivering nicotine and liquids for them are classified as excisable goods. Most of them related to tobacco are subject to legal requirements for the sale of tobacco products and prohibition of use in public places.

Therefore, vape bars, like hookah bars, must operate strictly in accordance with current legislation. All products sold containing nicotine and subject to Russian laws, must comply with Law No. 15-FZ and have permits.

We remind you that smoking tobacco products in any catering establishments is prohibited. That is, nicotine vaping (excise goods) with the serving of drinks and food - incompatible.

It is also prohibited to create smoking rooms at existing public catering facilities.

That is, according to the letter of the law, to organize a vape bar where excisable tobacco products are sold, a separate premises is required, different from a cafe or restaurant. The sale of food and drinks in vape bars is prohibited.

All vape bars must be classified as closed businesses with limited entry. People from the street should not be allowed into such establishments. Naturally, it would not be superfluous to mention - no access for minors! The appearance of a child in a vape bar is punishable by law.

The only correct form of a bar with steam smoking and excisable tobacco is a closed club with membership visits. Each club member must give written consent that he is not against smoking in this establishment. And, accordingly, to be an adult. Everything is exactly the same as organizing hookah bars.

Modern vape bars - life after the ban

There is no ban on vaping as such. There is a ban on the use of tobacco products in public places, including some electronic cigarettes. That is, organizing vape bars involves a number of small difficulties. Such establishments, as required by current laws, can now exist in the form closed vape clubs.

Most aspiring entrepreneurs who want to open an e-cigarette business think about opening such bars. But, having weighed your options and financial condition, are opening small shops selling vape equipment. It's much easier and more profitable than opening a vape bar.

This kind of business is fully consistent with opening a tobacco shop...

An electronic cigarette store as a business is a relevant enterprise that can bring good, stable profits. Setting up a store does not take much time, does not require special knowledge or large investments at the start. The only obstacle may be high level competition in this area of ​​business. But a high-quality product, a competent pricing policy, and a clear business plan for the sale of electronic cigarettes will be the key to creating a successful and profitable enterprise.

Business idea indicators:

• Starting investments - from 250,000 rubles.
• Market saturation is high.
• The difficulty of starting a business is 4/10.

Advantages of a business idea

The number of Russians trying to lead healthy image life increases every year. The state, for its part, is doing everything possible: increasing excise taxes on tobacco and alcoholic products, promotes sports. Price increases for tobacco products makes people refuse to buy them. But quitting smoking is very difficult. Electronic cigarettes, which have long gained popularity in the world, come to the rescue. European countries and the USA.

The advantage of electronic cigarettes is:

• efficiency;
• no odor or resin;
• eliminating the effect of passive smoking.

When organizing a business on electronic cigarettes, first of all, you need to determine target audience. Potential clients are people aged 25 to 40 years who have a stable psychological dependence on nicotine. According to statistics, of the 70 million Russians who smoke, 65% of smokers are men and 35% are women. Of these, 75% cannot quit smoking on their own.

The above statistics indicate that the wholesale sale of electronic cigarettes is a completely feasible and economically profitable enterprise.

What is an electronic cigarette: description of the device

An electronic cigarette is a device that generates vapor and replaces a regular cigarette. The shape of the device can be different: cigarette, cigar, pipe. The basis of the device is a heat generator, equipped with a nichrome-plated spiral inside. When heated, the steam is converted into a thick mass that completely imitates tobacco smoke.

Those who want to open a store selling electronic cigarettes from scratch should know that in Russia the production of electronic cigarettes is certified. The products are manufactured in full compliance with international standards.

Stages of opening an electronic cigarette store

An entrepreneur organizing a business on electronic cigarettes must:

• register as an individual entrepreneur or LLC;
• choose a taxation regime: UTII or simplified tax system;
• draw up a business plan with calculations.

After this, you can begin organizational issues: renting retail space, recruiting personnel, purchasing equipment, purchasing goods, etc.

Organization of a retail outlet

The success of a business selling electronic cigarettes directly depends on the location of the outlet. The place for selling electronic cigarettes and related products should be chosen very carefully. The most suitable places for a store selling such products are shopping and entertainment centers located in prestigious areas.

Electronic cigarettes are sold in the pavilion. The product is placed on the display window. You should be careful when installing a billboard above a store. Russian legislation provides for certain restrictions on advertising of tobacco and alcohol products.

Significant profits can be made by selling e-liquids, consumables and other related products.

Business development plan

When drawing up a business plan for an electronic cigarette store, it is necessary to calculate the possible profit received under certain conditions. To do this, you need to calculate the approximate number of people passing by the pavilion every day. For example, if during a certain time (for example, 1-2 hours) about 300 people pass by a store, then 200 of them will pay attention to the display window, 150 will be interested in the product, only 50 people will ask to see a cigarette, and only 5 of them will buy device.

Trade overlap on e-cigarettes averages 45-50%. To attract customers, you should not reduce the markup. You can develop a discount system, introduce different shapes payments and periodically arrange promotions.

Ways to make money on electronic cigarettes

Before opening an electronic cigarette store, it is advisable to choose a way to make a profit. There are several types of earnings from selling such devices.

Sales of electronic cigarettes

You can purchase goods in European countries, America, China and from wholesalers in the Russian Federation. The price of an electronic cigarette ranges from 350 rubles. and higher. Having purchased the cheapest option for testing, clients often return and purchase more expensive devices. The cost of products is influenced by the following factors:

• manufacturer;
• product quality;
• design;
• electronic “stuffing”.

Trade in components

Fans of electronic cigarettes are similar to users of modern gadgets who are constantly upgrading their devices. Therefore, the sale of spare parts or additional parts will bring a certain profit. In addition, some elements periodically fail. Selling well the following types goods: automizer, battery pack, mouthpiece, battery, etc. The larger the assortment, the greater the interest of customers in the store.

Sales of liquid for cigarettes

Selling liquid for electronic cigarettes will bring good profits, because this is the composition that is smoked when using the device. You can purchase refills in bulk in an online store; in retail it will cost 35-50% more. If you want to mix liquids yourself, mixing rules can be found on the Internet. By the way, many device users do the refilling themselves. Therefore, along with the finished liquid, you can sell the components of the composition.

Opening an online store

Profitable way of implementation finished products— an online store of electronic cigarettes that allows you to save on renting premises, staff salaries, and advertising.

An algorithm for organizing an enterprise for those who do not know how to open an online e-cigarette store:

• First of all, the domain is purchased;
• then the website is created;
• contracts are concluded with suppliers;
• The store is promoted through advertising on the Internet.

To organize an online store you will need a little perseverance and a relatively small amount of money (from 50,000 rubles)

Finding responsible suppliers is very important. A large number of electronic cigarettes sold on Russian market, manufactured in China. The quality of products from the Middle Kingdom can vary, so the choice of manufacturer must be approached with special attention.

Enterprise financial plan

Daily revenue will be about 15,000 rubles. Per month - 450,000 rubles. Trade Overlay - 45%

Approximate consumption:

• tax - about 2,000 rubles;
• contributions - 1,300 rubles;
• rent (2-4 m2) - 10,000 rubles;
• advertising - about 2,000 rubles;
• additional expenses - 3,000 rubles.

The amount of costs is 18,300 rubles.

The wholesale cost of products purchased for a month is 240,000 rubles. Monthly expense is 258,300 rubles. With revenue of 450,000 rubles. profit will be 191,700 rubles. per month. The profitability of the outlet is 40%.

When choosing ways to make money on electronic cigarettes, you should remember that the greater the range of products presented in the store, the greater the revenue, and therefore the profitability of the outlet. You can significantly increase the profit of a store selling electronic cigarettes by adding related products, to which in this case include: components for devices, refills, components of liquid for electronic cigarettes and much more.

Another effective way increase profits - making liquid with your own hands. It is important to observe the ratio of the components of the composition and use only high-quality ingredients.

Organizing a store selling electronic cigarettes is not difficult, the main thing is to determine the target audience, choose the right location and draw up a competent business plan for the enterprise, clearly showing all the positive and negative points ideas.

Opening a car oil store is not difficult. Naturally, for this you need to collect all the necessary documents, find a suitable place for trading, arrange everything correctly, and purchase goods. In order to open your own business, you will also need some starting capital. Let's look at all the questions in order.

What documents should you collect?

Before opening a car oil store, you will definitely need to register as a private entrepreneur. That is, in order to work you need to prepare the following documents:

1. Permit for trade in substances with increased fire hazard and license.
2. Agreement for the sale or lease of premises.
3. All permits from regulatory authorities: fire and sanitary-epidemiological services.
4. Certificates of quality of products sold.
5. Documents confirming registration with the tax authorities.
6. Sketches of store signs, seals and stamps.

Naturally, you should also draw up an evacuation plan for employees and customers in the event emergency. Do not forget that the institution must be equipped cash register. Naturally, you must have technical passports of the devices being sold. Each employee must have a health certificate.

If, in addition to selling motor oils, you will be replacing them, then you will also need an agreement on the removal and disposal of garbage and used containers. It is also advisable to have a list of the products that you will sell.

Features of choosing a building

Before opening a car oil store, you should carefully consider its location. That is, you need to evaluate the area where you want to organize the sale of goods - what kind of competition is there, is the supplier close, how visited can it be? a store. Please ensure that the building is visible and easily accessible. It must have good access so that you can easily deliver the goods to the point of sale. You have the opportunity to rent retail space in a business center or build a separate building.

The room dimensions are great importance, since you will have to divide it into several rooms. For example, in addition to the sales floor itself, there must be an office for the manager (store manager) and a warehouse. It is advisable to equip a room for staff. If, in addition to selling, you will also be doing oil changes, then it is best to rent a separate building with a garage.

The premises must meet all sanitary and fire safety standards. As for communications, the building must have good electrical wiring, water and sewerage, as well as telephone communications and the Internet.

Personnel and equipment

Before opening a car oil store, you should definitely decide on the number of personnel, their qualifications and experience. An important point are personal qualities sales consultants and managers. Employees must be sociable, pleasant to talk to, be able to attract the client, tell him about the product, and advise the best option.

Every employee must be honest and responsible. In addition, everyone should know the basic rules for handling liquids that can be easily flammable. If you cannot choose personnel yourself, use the services of professional managers.

As for equipment, before opening a car oil store, you need to place various racks, cabinets, display cases, and shelves in the sales area. The quality and quantity of furniture depends on the size and operating principle of the institution: the goods are issued by the seller or the buyer has the opportunity to choose what he needs independently. Please note that all equipment must be combined with the interior of the room.

Selecting suppliers and attracting clients

In order for your stores selling auto oils to generate stable good income, you need to choose a truly high-quality supplier of goods that has a good reputation. It is important to find a company with which you can cooperate for a long time. Naturally, you must enter into an agreement with the selected supplier. The document will set out all the requirements and conditions of both parties. The cost of purchasing the goods is immediately determined.

To attract customers you need a bright, beautiful sign, good attitude towards customers and an excellent advertising campaign. This mission is best left to professionals. Although you can also use advertising space in transport, newspapers, and the Internet.

Cost of opening a business

Now let’s present an approximate business plan for a car oil store. In order to open it from scratch, you will have to spend the following funds:

• registration of all necessary documents- up to 1000 dollars;
• premises rental - from 3000 USD monthly (together with utilities);
• purchase of goods - from $5,000 per month;
• advertising and store promotion - from 2000 USD;
• employee salary - from $3,000 monthly;
• other expenses - from $1000 per month.

The payback period for the project is about one and a half years.

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