Business selling electrical goods: how to open a store. Information collection and data analysis. Company details

Various kinds of specialized stores are becoming more and more popular. They bribe buyers with the price and choice of product range. In this article, we'll discuss how to start an electrical store from scratch and still make it profitable.

Business specifics

Despite the presence of a huge number of large construction supermarkets, people often go to smaller retail outlets, because they are satisfied with the price there. Indeed, coming to a large store, you get a lot of everything, but at the same time overpay, and in a small store, in addition to the benefits, you can get advice from the seller and do right choice... Trade household electrical appliances allows you to work in this format as well as possible. In fact, we change sockets, lamps and bulbs very often, since all this constantly breaks down. And when the repair begins, usually the issue of reworking the electrics is solved radically, by replacing it with a new one. It is these factors that generate the demand for electrical goods.

The main factor is that you have to be in the "topic" of this direction, understand which wires are suitable for what and what power the light bulb is better to put, for example, in a spotlight and so on. The advice of a specialist when servicing in such a store plays a very important role.

Selection of premises and equipment

You can open an electrical store anywhere, especially if you have low prices, then customers will find you according to the recommendations of friends. But on the other hand, you need to find a place in order to quickly recoup investments and go into profit. So, if you live in small town, then you can select a trading area near markets or other building stores... The main thing is the great traffic of people. True, the advantages of a small town are that if you open up somewhere on the outskirts, then this is also not a problem, since the concept is practically non-existent there. Another thing Big city... You need to be in sight there, and it is better to look for a place somewhere in the passages. These can be shopping malls, markets, or large sleeping areas.

The size of the retail space for retail trade in electrical goods can start from 15 sq.m. and more. Everything will depend on the volume of the assortment.

Of the equipment you will need:

  • racks and hanging shelves.
  • special hinged display cases for light bulbs and displaying other goods.
  • demonstration stands with sockets and lamps. In the case of luminaires, they are connected to the network and demonstrate their work.
  • furniture for the seller's workplace.
  • a test table to check the performance of products.
  • computer equipment for keeping records and printing out warranty coupons.

Documentation

Another step towards opening an electrical goods store is paperwork and obtaining all the necessary permits.

Here are the main types of documents you will need:

  • registration of an individual entrepreneur for activities.
  • specify the OKVED code. For Russia it is - 52.45 1 retail trade in household electrical appliances and 51.43 ... For Ukraine - 47.54 .
  • obtain permits for trade from the SES and the fire service.
  • arrange a buyer's corner.

Assortment and suppliers

In the business of selling electrical goods, it is very important to draw up a clear price list. You should be offered solutions, both in a cheap price segment and in a more expensive one. Clients are different, and everyone's financial capabilities are different and this must be taken into account when starting a business.

The main product categories are:

  • sockets and switches;
  • electrical boards;
  • cable, wire;
  • electricity meters;
  • automatic switches, RCDs;
  • warm floors, convectors;
  • UPS, inverters, batteries;
  • video intercoms, wireless calls;
  • lamps, lamps;
  • grounding and lightning protection;
  • tools and accessories.

These are the main categories, each with its own subcategories that you can expand. Electrical goods are expensive, so for initial investments, some of the categories from this list can be crossed out, and then added.

The suppliers of this product can be found on the Internet. Find either wholesale bases of electrical goods, or sales representatives who, plus everything, will provide you with the delivery of goods.

How much money do you need to start?

To determine exactly how much it costs to open a business selling electrical goods, you need to take into account many factors, which in each case will be different. We indicate the main items of expenses, based on which you can make your calculations when drawing up a business plan.

  • Premises rental - $ 200 - $ 250
  • Taxes - $ 150
  • Seller's Salary - $ 200
  • Initial purchase of goods - $ 10,000 - $ 15,000
  • Purchase of equipment - $ 1000 - $ 1200
  • Signage and store decoration, plus promotional items - $ 150
  • Transportation costs - $ 60.

How much can you earn?

Earnings will directly depend on the location of the store, the level of service and the breadth of the assortment. All this is difficult to take into account and determine the universal earnings, but we will still provide some figures.

The average markup for electrical goods is 50 - 60%. There is a 100 - 120% mark-up on some items of goods.

Conclusions. If you are thinking about opening an electrical store in your city or not, first analyze all of the above and draw conclusions whether all factors have been taken into account in order for the business to become successful.

Do you have anything to say on this topic? We are waiting for comments on the article.

Everyone needs electrical goods. In addition to builders and electricians - direct buyers of such products, ordinary people regularly you need to change bulbs, sockets, purchase extension cords. The endless demand contributes to the fact that opening an electrical store is a fairly profitable business.

It would seem that the competition in this area is high enough, and is another store needed? Here great importance has the remoteness of competitors, as well as some details that will help bring the business to self-sufficiency quickly enough.

Before opening a store ...

Before opening, you should decide on the concept: will it be a retail store or a wholesale warehouse. It is also necessary to create an assortment of goods, determine the location and pricing policy.

It is believed that it is best to open a retail store with the ability to sell wholesale.

Competitive advantages

In order for an electrician's business plan to be successful, it is necessary to consider the competitive advantages. Determine in advance how your store compares favorably with similar ones. These advantages include:

  • Convenient location. It is better to open a store where direct competitors are very far away. Customers will go to you, as they simply have no other choice.
  • Lower prices. It is enough to reduce the cost by 10 rubles to induce a purchase.
  • A wide range of payment methods: cash, by card, electronic money, etc.
  • Site with a detailed catalog and cost of goods.
  • Home delivery.
  • Issuance of discount cards to regular customers.

Advertising

In order for as many people as possible to know about the store, it is necessary to conduct an effective advertising campaign. This can be done in the following ways:

A prominent sign will attract more buyers

Electricity store phased business plan

Before registering an activity and looking for a place for a store, you need to draw up detailed business plan with all the necessary calculations. If this is not done, then you can face a number of unpleasant surprises that will interfere with the successful implementation of the idea.

First, study the market to understand what is the best way to trade, what prices to set, what mistakes in the formation of value and range are present in competitors.

Company registration

In order to become the owner of an electrical store, you must register as an individual entrepreneur or LLC. You should also decide on the taxation system, obtain permission from the Fire Service, SES, City Council, Rospotrebnadzor and other organizations.

This is a rather lengthy process, so it is often worth ordering such a service from a law firm that knows which package of documents is needed and how to obtain permission as soon as possible.

Premises for a store

It is very important where the point of sale is located. You can not worry about which area to rent or buy premises only if you are selling a unique product that is not available anywhere else.

But bulbs, lamps, switches and other electrical goods are present in huge amount in any locality. Therefore, it is necessary to choose only an advantageous place. This is the city center, a densely populated residential area, markets.

An important nuance: competitors should not be located nearby.

The requirements for the room itself are not so severe. It is enough that the area is at least 30-50 square meters... Repair can be the cheapest, the main thing is the satisfactory condition of the sales area.

The main thing is to fit the entire assortment of goods.

One more point - it is necessary to equip a parking lot in front of the store, since buyers often come to buy such goods by car.

You will need the necessary set of commercial equipment. V mandatory minimum includes:

  • Glass showcases
  • Opening racks
  • Showcase counter
  • Small goods stands
  • Hanging fasteners for lighting devices
  • Shelves
  • Sconces stands
  • Cash register
  • Table and chair
  • Computer.

Staff recruitment

Practice shows that middle-aged male sellers are the most trusted by buyers in such stores. Therefore, it is better to give preference to the candidates of the stronger sex. Age - from 25 to 55 years old.

The number of sellers depends on the area of ​​the store and the range of products. If a point of sale has several halls, you will need one employee for each hall.

The optimal work schedule for an electrical goods store is from 8 to 20, so you will have to form 2 shifts of sellers with work 2 through 2.

In addition to sellers, the store will need a cleaning lady and an accountant. The last can be a visiting specialist. You can also conclude an agreement with an outsourcing company to provide accounting services.

A good salesperson is the key to big sales in the store

Assortment of goods

Electrical goods are a fairly large group. These include power tools, lighting fixtures, heaters, extension cords, small items (switches, sockets, fuses, pads, batteries, electrical tape) and other products.

Before making an order from suppliers, you need to decide on a list of products. This can be done based on the following rules:

  • What is the best in demand?
  • What brands do customers trust?
  • Are expensive or cheap products of the greatest interest?

The wider the selection of products, the greater the flow of visitors you will attract to the store.

We count income and expenses

The implementation of a business plan for opening a store will require about 700 thousand rubles, taking into account the lease of premises. This amount will be sufficient if the point of sale is planned in the regional center. In Moscow, you will have to spend an order of magnitude more.

Another 100,000 rubles will be spent on the following expenses: staff salaries, administrative expenses, and other expenses.

With the correct organization of the business, it is quite possible to make a cash desk for 5-10 thousand rubles a day. Estimated monthly income is approximately 200 thousand rubles. Half of the amount will go to taxes and the purchase of goods, the rest is your profit. The approximate payback period is 5-8 months.

One of the most popular types of goods for modern market is electrical products. And if you open an electrical store, you can earn good capital very quickly, because such a point of sale will always be popular with a wide variety of buyers.

How to open an electrical store from scratch?

This type of activity does not require large investments or serious preparation for work. An entrepreneur only needs to decide what and how he will sell: you can target small customers who need bulbs and sockets, or you can target large buyers in the face of electrical installation organizations. The second option will generate a lot of revenue, but it will be more difficult to find customers in the presence of competition. The first one may not bring such a high profit, but there will always be a lot of buyers.

The next step is to open an enterprise (an individual entrepreneur is suitable), register it with the tax service and open a bank account. After that, you will need to select a room and go through a series of approvals. Necessary:

  • get permission from the sanitary station and fire inspection
  • conclude an agreement on the removal of solid waste and the disposal of electrical appliances
  • get medical books for employees (for a start, you can open an electrical goods store with 1-2 sellers)
  • register cash register equipment

Then it will be possible to start equipping the outlet and purchasing the assortment. The latter is chosen in accordance with the basic concept of work.


How much does an electrical goods business cost?

The total amount of investment in a future store will depend on both the initial range of products and the cost of purchased commercial equipment. On average, the costs will be as follows:

  • 5 thousand rubles - for one glass showcase (you need 2-4)
  • 6-10 thousand rubles - for one rack for goods (2-3 racks are needed)
  • 15 thousand - for the cash register
  • 15-20 thousand - for a computer (plus another 25 thousand - for software for it)
  • 15-20 thousand - for monthly expenses ( public Utilities, electricity, telephone, internet, etc.)
  • 20-50 thousand - for renting premises for a store ( minimum price for a retail outlet with an area of ​​20-30 sq. m)
  • 30-40 thousand rubles - for the repair of the outlet
  • 80-90 thousand - for the purchase of an assortment of goods

And, of course, it is necessary to provide funds for the payment of employees' salaries: each employee can claim at least 10-15 thousand rubles a month.

As for the profit, the business of electrical goods can pay off in the first 6 months of operation. An entrepreneur will be able to earn 20-40 thousand rubles a month if he aims at small clients and 50-70 thousand if he cooperates with large buyers. Thus, knowing how to open an electrical goods store from scratch, you can very quickly reach a net profit and develop your business, making it extremely popular with the target audience.

An electrical goods store has always been a sought-after business, even if only minimal advertising was given to it. It brings constant profit, but its size depends on what audience the business plan of the electrical goods store is targeting.

Founding steps

So, first of all, you need to decide for whom you plan to open an electrical store. There are two main target audiences that such a business is oriented towards:

  • small retail buyers from among the residents of the area;
  • large buyers from among electrical installation organizations.

If you want your business from scratch to quickly generate large income, then it makes sense to open a second type of store. But in this case, you should have good publicity, low competition and a competent marketer.

When all registration issues are resolved, it will be necessary to resolve issues related to the approval of the selected premises. To open an electrical store, you will need the following documents for the premises:

  • work permit from the fire inspection and sanitary station;
  • an agreement on the removal of solid waste and utilization of electrical appliances;
  • medical books for employees (at the initial stage, you can get by with 1-2 sellers);
  • registration of a cash register (if any).

The nuances of wholesales

In addition to the above store formats, you can organize a wholesale electrical goods store. It can be a business from scratch, or additional to a retail point of sale. In any case, it can be a fungible business, where retail assortment is supported by bulk purchases and wholesales are supported by retail sales.

It is desirable to open a wholesale electrical goods store on the Internet. To do this, you need to invest in the creation and promotion of the corresponding site. But before that, it is imperative to analyze the state of the market, assess the level of competition, determine your niche, study the assortment and prices offered in it.

Franchise option

Another way to organize a store is to buy a franchise, which will cost no less than 500 thousand rubles. For these funds, you acquire:

  • a ready-made brand with a formed target audience;
  • comprehensive information support;
  • advertising printing and design solutions;
  • selling site;
  • business plan;
  • technical documentation;
  • training for employees;
  • favorable conditions for the supply of goods.

However, you will be required to strictly adhere to company standards, which, in particular, include:

  • location of the store in a densely populated area;
  • the size of the room is not less than 40 sq. m .;
  • presence around shops with potential buyers (construction, furniture, etc.);
  • other requirements.

Room selection rules

When choosing a room, it is worth considering the above requirements that are put forward for those wishing to buy a franchise. In addition to the presence of a high flow of potential buyers, it is desirable that the store is located on the first floor of the building. This will not only make it easier for customers to access the store, but also simplify the task of unloading the goods. This is especially true for wholesale stores that will unload goods to wholesale buyers.

Of course, it is desirable to acquire the property as property. But if there is no possibility, you can rent it with a purchase option. Then, if the business does not go well, you can refuse unnecessary premises, and if you manage to expand the business, you can buy it out.

With regard to the requirements for the room, it is important that the optimum humidity is maintained in it. At the same time, special delights in design are not required. It is enough that the trading floor is clean and that it is convenient for the buyer to examine the goods.

Assortment and procurement

Practice shows that you should not rely on sockets, light bulbs and other small goods. It is usually sold at nearby hardware stores or supermarkets, where the price is often lower. The income from such sales is usually no more than 5%, and the remaining 95% of the profit comes from the so-called B2B sales, that is, from cooperation with electrical installers.

When forming the assortment, you need to understand that the more it is, the more space you need for a store. But at the same time, you need to be able to cover different price categories in order to attract maximum amount clients.

It is important that there is always a stock of goods in the warehouse that corresponds to the volume of two to three months of sales. It is also important to find a reliable wholesale supplier. If you work directly with official dealers, you can set a markup on their product in your store in the amount of 20-120%, depending on the product. You can contact the manufacturer only when you already have a stable operating point with a large annual turnover.

By the way, even if you do not have the funds to purchase the required volume of products, you can take them for sale. But in any case, you need to require the supplier to have all the necessary certificates for the products - you personally will be responsible to the end consumer for the quality of the goods.

Shop equipment

The store will need a standard retail store equipment: showcases and shelves. The cashier's place must be equipped cash register and a computer with a licensed software... Then it will be possible to quickly check the availability of goods in the warehouse and conduct operational accounting.

It is also advisable to equip the sales area with video surveillance and an alarm system.

Staff

In the sales area of ​​a point of sale, you will need at least one sales assistant who can not only sell the product, but also advise the client on the choice. It is advisable to hire a cashier separately, because working with one client can take a lot of time. If your store will be open seven days a week, it is worth hiring shift staff.

The cashier is usually paid 10-15 thousand rubles, while the rate of the sales assistant is usually slightly higher. In addition, he is usually offered a percentage of the sales.

Business in numbers

It is difficult to name the approximate amount of investment, since a lot depends on the size of the store, the range of products, and the product itself. But you can focus on the following costs:

Name Quantity Cost (thousand rubles. Pcs.)
1. Glass showcase2-4 5
2. Rack2-3 6-10
3. Cash register1 15
4. Public Utilitiesfor a month15-10
5. Rent (30 sq. M.)for a month20-50
6. Repair- 30-40
7. Purchase of goods- 80-90
8. Salary2-4 10-15

Every month you can get 20-40 thousand rubles from such a store if you focus exclusively on small retail buyers. If you plan to work with installation companies, you can count on a profit of 5-70 thousand rubles. per month. Accordingly, the store can pay off in six months.

Store Success Secrets

For your store to be successful, it is important to stand out from the competition. This can be achieved by offering, for example, not only consultation, but also delivery and installation of equipment.

In addition, you need to consider a number of other factors that affect the profitability of the store. These are, first of all:

  • the location of the store;
  • the level of qualifications of the personnel;
  • conveniently equipped territory of the trading floor;
  • thoughtful advertising policy of the company;
  • beneficial relationships with supplier partners;
  • skillfully organized product exposition;
  • thoughtful organization of the trading process.

If you are looking for an interesting retail niche that will always sell, then consider doingThis option is suitable for settlements of any size, it does not require serious investments and quickly pays off with the right approach.

Tips for Businessmen Opening an Electrical Store

Electrical goods is an interesting and practical niche for retail. You will have customers every day: one needs to buy a light bulb instead of a burned out one, the second - a cable for connecting a washing machine or wiring, the third - a carrying, the fourth - a lamp, etc. The assortment of a good store consists of 2-3 thousand products and fully covers the needs of people in electrical goods.

Electrical Store Brings Solid Profits

Let's take a look at some tips on how to act correctly in order to open quickly and make good profits. The options are as follows:

  1. If you do not have your own premises, then issue a lease, and do not buy out real estate. Thanks to this, you will save on start-up capital, and if the business does not go well, you can do something new without any problems.
  2. The wider the assortment, the more sales, do not forget about the Paretto rule. Try to expand the assortment, finding out what exactly the customers lack.
  3. You must be well versed in the products in order to be able to advise the client on the things he needs. No special knowledge is required for this, but try to understand at least basic concepts and terms.
  4. At first, you can work on your own to save on hiring a salesperson and get a quick return on your investment. Subsequently, it is better to hire employees to deal with the expansion of the network.
  5. Look for suppliers based on reviews and try to knock out personalized discounts from them as you become a big buyer. If possible, contact the manufacturer directly to avoid middleman chains.

Business competitive advantages

Before composingyou should consider what competitive advantages the business has. First of all, you need to choose the proposed location of the opening (we will talk about how to do this later), and study it for the presence of competitors. If they are, then be sure to visit the stores and purchase several inexpensive goods in them in order to understand exactly how they work, what assortment they offer, what advantages and disadvantages they have. Think about exactly how you can compete with them, what you can offer your customers. Try to make sure that your assortment coincides with their assortment by no more than 25-30%.

Attention:the main competitive advantage business is its versatility. You can serve both the public and the contractors by offering them nice discounts.

How to open an electrical store

Many novice businessmen hesitate to open their own electrical goods store if there is competition in the city in the form of a hypermarket. But practice shows that the majority of the population prefers small themed shops, and there are several explanations for this. Firstly, the very atmosphere in them is more friendly and informal. Secondly, in them you can get a normal consultation, compare products with different characteristics etc. Thirdly, in such shops prices are often lower than in large markets, due to the lower rent, savings on personnel, etc. Therefore, we will consider how exactly to open a sales outlet and what needs to be done for this.

A wide assortment is the key to stable sales

Registration and legal aspects

To open a sales outlet, there is no need to obtain a patent or other permitting documents. You just need to contact your local tax office and register with it. Registration can be of two types:

  1. How individual entrepreneur. The best option for the simplicity and ease of doing business. Requires minimum costs(a fee of 800 rubles is paid), allows you to work according to a simplified system, without an accountant and submitting regular reports.
  2. As a limited liability company. This option is preferable for those who are planning to open with a partner - LLC allows you to distribute shares, appoint a general director and open up other opportunities, but at the same time complicates the registration procedure and further reporting.

During the registration process, you will need to select OKVED - 52.42.1 will suit you - retail trade in household electrical appliances. You can also select other codes related to your business - for example, wholesale, etc.

Attention:it is not necessary to carry out activities according to the codes that you chose during registration, but if you decide to take up a new direction, and there is no OKVED, you will have to contact the tax office again.

In addition, you will need to obtain permission to open from the fire inspection and sanitary station, as well as conclude an agreement for the removal of solid household waste, disposal of mercury lamps and draw up a medical book.

Choosing a store location

Making up you need to think in advance where exactly it will be located. Places with high traffic are suitable for you (for example, markets, central streets, entrances to supermarkets, etc.). Sleeping areas are also great: you will be serving the thousands of people living in them. But office buildings and business districts are not the best choice because they employ busy people who often do not even repair the house on their own.

Retail store equipment

In order to function properly, you need a room of at least 20m2. Moreover, it must be divided into two parts - the trading floor itself and a small room for staff. You will need:

  1. Notebook with accounting software.
  2. Several racks (by area of ​​the room) and hanging shelves.
  3. Showcases for small electrical goods.
  4. Stands with sockets, lights and switches.
  5. Two tables to accommodate the seller.
  6. Money box and cash register.
  7. Chairs for the seller and a small table for checking and packing goods.

The store needs special stands

Range

It is rather difficult to talk about the assortment, since in each case it may differ. Let's discuss only the key positions. Firstly, you should have different offers in terms of price and quality: budget models and higher quality and more expensive options. Secondly, the wider the assortment, the better. Showcases must include:

  1. Various types of switches and sockets.
  2. Various types and types of cables and wires.
  3. RCD, automatic switches.
  4. Electrical shields.
  5. A complete set of bulbs with different base and wattage.
  6. Electric meters.
  7. Calls are classic and wireless.
  8. Lightning protection, grounding, etc.
  9. A wide selection of power tools (grinders, drills, screwdrivers, jigsaws, etc.).
  10. Installation tools: screwdrivers, testers, pliers, etc.

Optionally, the assortment can be increased by selling video surveillance equipment, kits for laying underfloor heating, electric convectors, inverters, uninterruptible power supplies, etc.

Expand your assortment with products for electricians

Staff

Next, let's deal with the state. To begin with, you can work independently: it is quite possible to serve a small store with an area of ​​20–40 m2 on your own with an average traffic. If you can't cope or don't want to stand behind the window, then hire yourself a sales assistant. If the store is large, 50-100 m2, then 2-3 salespeople may be needed per shift.

Advertising and marketing

In order to attract customers, you will need to think over a quality marketing system. First, think about quality signage and outdoor advertising. Perhaps you will be able to arrange the room in the appropriate design by placing not only a signboard, but also advertisements on windows, composite sheets on the facade, etc.

It is also advisable to make a discount for regular customers and try to attract local electricians so that they buy goods from you at a discount or receive a kind of "kickback" from orders. Experienced electricians buy goods worth hundreds of thousands of rubles a month, providing repair services for apartments, offices, etc. Organize regular sales, offer discounts on stale goods, advertise on social networks and on local forums: how more people he learns about you, the more he turns.

Initial investment

Consider how many investments you need to make to open:

  1. Registration and processing of various permits - 10,000 rubles.
  2. 4 showcases for product placement - 25,000 rubles.
  3. 3 shelves - 30,000.
  4. Notebook with accounting software - 30,000.
  5. Other furniture - 20,000.
  6. Repair - 50,000.
  7. Shelves - 30,000.
  8. Stands - 20,000.
  9. Premises rental - 15,000.
  10. Taxes and utilities - 5,000.

That is, in total, you will spend 235 thousand rubles on equipment and opening. You will also need to purchase a product in order to fill the shop windows with it. To do this, you will need approximately 600-800 thousand rubles if we are talking about a store with an area of ​​20-30 m2, and about one and a half million if we are talking about a store of 50-60 m2. That is, to open you will need about 1 million if it is a small retail outlet, and about 1.6 million if it is a full-fledged department that will trade not only retail, but also wholesale.

Try to attract electricians and companies for wholesale purchases

Estimated profit and payback

Next, we will analyze how long the investments made will pay off, and how much you can earn. The average trade markup for electrical goods is 35%. The average cash register in a small store is 15,000 rubles, in a large store - 30,000, respectively, the profit is 5 and 10 thousand rubles a day or 150 and 300 thousand rubles a month. Rent, utilities and taxes eat up 30 and 60 thousand rubles, respectively.

Attention:in a small store you can work independently, so you do not have to pay a salary, and in a large store you will have to hire salespeople, which will deduct about 50 thousand rubles from income.

It turns out that a small store brings 120 thousand rubles a month, while large department- 190,000. But it should be borne in mind that a large department can work with wholesalers and electricians, where one transaction can drag out hundreds of thousands of rubles. Therefore, it is difficult to calculate the real income: it all depends on how many large clients you win from your competitors. It may well be that you will generally work for them, creating a kind of warehouse for electrical goods and providing local stores with products. In any case, with the right approach, a large point brings more profit than a small one, but not everyone will be able to pull out an investment of more than a million rubles. If you do not have enough money, then nothing prevents you from renting a room a little more, but mastering only part of it, and then, with increasing profits, increase the volume of goods and create a warehouse for wholesales. Accordingly, the recoupment of points is obtained in the region of 10 months, but in fact we recommend considering a year, since from the first day you will not be able to ensure large sales, customers will have to be lured and transferred from the category of random to permanent status.

conclusions

So, above we talked abouthow to register and develop it. Is there any sense in such an opening, if today supermarkets grow on every corner, which offer a huge selection compared to a small point of sale? As we said above: people prefer small shops, because they can safely choose products without being distracted and consulting with sellers. Payback from similar business- about 12 months, after which it brings a stable profit. It has good prospects - developing into a wholesale base or opening new outlets in other parts of the city. You can even capture new cities: the technology has been worked out, there are suppliers, the opening of a new outlet quickly pays off. The only thing that needs to be ensured is strict control over them in order to prevent a drop in the level of service. Also, for several points, you will need an accountant.

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